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powermarket.io
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powermarket.io

27 technologies
VerifiedVisit52.8K/mo$10M5527 Tech15 Leads
Deep Dive

PowerMarket: The B2C Solar Playbook

A 55-person team generating $10.4M by simplifying community solar access.

While the solar industry obsesses over panels and hardware, PowerMarket is quietly executing a high-margin software and operations play in community solar. They aren't selling hardware; they are selling subscription management and customer acquisition for a fragmented market.

$10.4M
Annual Revenue
55
Employees
64%
Direct Traffic
360
Login Searches/Mo

"The real product isn't solar energy; it's the subscription management layer that utility-agnostic customers rely on."

The Retention Moat

PowerMarket has achieved a rare feat in B2C energy: retention. With 64% direct traffic and a specific search volume for 'PowerMarket Login' (360/mo), they have successfully habituated users. This isn't a churn-and-burn energy supplier; it's a platform users actively return to.

The 'Undefined' Market

Traffic data shows 98.8% of users come from an 'undefined' region, likely due to tracking limitations on utility landing pages. However, the presence of keywords like 'Green Mountain Energy' suggests they are playing in the deregulated energy markets of Texas and the Northeast, competing directly with legacy providers.

The company's tech stack reveals a focus on frontend experience (Tailwind, Bootstrap, jQuery) and aggressive conversion tracking (Facebook Pixel, LinkedIn Insight Tag). They are spending heavily to acquire users, likely on utility partner sites, and optimizing the landing page for maximum signups.

  • High LTV via Community Solar: Locks in customers with long-term utility bill credits.
  • B2B2C Distribution: Leverages utility partnerships for customer acquisition rather than direct-to-consumer spend.
  • Lean Operations: $10.4M revenue with only 55 employees suggests high revenue-per-employee (approx $190k/emp).
Does not generate power (asset-light model).
Owns the customer relationship in a fragmented market.
Heavy reliance on undefined traffic sources (opaque acquisition).
Scalable software platform for subscription billing.
Low organic brand search volume compared to industry giants.
Clear intent signals from login-seeking users.

The SaaS Layer of Solar

PowerMarket is building the Stripe for community solar subscriptions—proving that in the green energy gold rush, the picks and shovels (software) are the most profitable.

What tech stack does Powermarket use?

50 detected
Programming Languages1
Cloud & Hosting1
Scheduling1
Web Standards1
UI Libraries1
Tracking & Analytics23
F
Facebook Pixel
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
L
LinkedIn Insight Tag
R
Reddit Pixel
M
Microsoft Ads (Bing)
G
Google APIs
J
jsDelivr
A
Amazon CloudFront
C
Cloudflare
G
Google Static
G
Google Tag Manager
F
Facebook Pixel
G
Google Analytics
R
Reddit
L
LinkedIn Insight Tag
B
Bing
T
TikTok Pixel
G
Google DoubleClick
L
LinkedIn
F
Facebook
A
Analytics Service

How much traffic does Powermarket get?

Traffic & Engagement

52.8K
Monthly Visits
2.4
Pages/Visit
1:32
Avg. Duration
70%
Bounce Rate
Monthly Traffic Trend-22%
67.7K
Oct 2025
Oct
62.5K
Nov 2025
Nov
52.8K
Dec 2025
Dec

Traffic Sources

Search
16%
Direct
64%
Social
3%
Referrals
10%
Email
0%
Paid
7%

Where is Powermarket's audience located?

🌍98.8%
🌍1.2%

What keywords does Powermarket rank for?

5 keywords
1powermarket login360 vol
2powermarket280 vol$5.47
3green mountain energy9.0K vol$16.93
4green mountain energy login2.0K vol$4.94
5sunwealth800 vol$4.75

How is Powermarket's SEO?

Open Graph Image

OG Image preview
og:image

https://powermarket.io/img/header-image-facebook.png

Meta Tags

title11 chars

PowerMarket

description59 chars

PowerMarket connects you to local community solar projects.

og:description

PowerMarket makes it easy to go solar. Rather than installing solar panels directly on your home or business you can now get the electrical output from a local solar, wind or hydro project credited directly to your monthly utility bill. It's easy, less expensive, and supports clean energy development in your community.

languageEN

H1 Tags

h1Pay less for electricity with clean energy.

Who works at Powermarket?

Loading leads...

What do customers think of Powermarket?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Powermarket

What is Powermarket's Revenue?
Powermarket generates approximately $10M in annual revenue. With 55 employees, that's $189,000 per employee.
What does Powermarket do?
PowerMarket connects you to local community solar projects.
How fast is Powermarket growing?
Powermarket employee count has changed by 22% year over year.
What technologies does Powermarket use?
Powermarket uses 27 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, Google Fonts, HSTS, reCAPTCHA, PHP.
Who are Powermarket's competitors?
Powermarket's main competitors include Jackson Demolition Service, JP McHale Pest Management, Monolith Solar Associates, Koester Associates, Braven Environmental. These companies operate in similar markets and compete for the same customer base.

Export Data

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How to contact Powermarket?

What are Powermarket's key pages?

Export powermarket.io Data

Download the complete tech stack, analytics, leads, and company data for powermarket.io in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About powermarket.io

PowerMarket connects you to local community solar projects.

Company Overview

powermarket.io
Website
jobs_and_career
Industry
#590,417
Global Rank
52.8K
Monthly Visitors
27
Technologies
15+
Employees

powermarket.io Key Pages

powermarket.io Social Media

Contact powermarket.io

Technology Stack

powermarket.io uses 27 technologies across their website including Font Awesome, Google Fonts, HSTS, reCAPTCHA, PHP, and more.

Fonts

Font Awesome, Google Fonts

Security

HSTS, reCAPTCHA

Programming Languages

PHP

CDN

cdnjs, jsDelivr

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, Awin, Microsoft Ads, LinkedIn Insight Tag +3 more

Traffic & Audience

52.8K
Monthly Visits
70%
Bounce Rate
2.4
Pages/Visit
1:32
Avg. Duration

powermarket.io receives approximately 52.8K monthly visitors and ranks #590,417 globally. The website has a bounce rate of 70% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 1:32 on the site.

The majority of powermarket.io's traffic comes from undefined, .

Frequently Asked Questions

What is powermarket.io?
PowerMarket connects you to local community solar projects.
What technologies does powermarket.io use?
powermarket.io uses 27 technologies including Font Awesome, Google Fonts, HSTS, reCAPTCHA, and 21 more. View the full tech stack analysis above.
How do I contact powermarket.io?
You can contact powermarket.io via email at [email protected].
What are powermarket.io's social media accounts?
powermarket.io is active on linkedin. You can find links to all their social media profiles in the social section above.
Is powermarket.io hiring?
Check powermarket.io's careers page for current job openings and opportunities. The company has 15+ known employees.
How popular is powermarket.io?
powermarket.io receives approximately 52.8K monthly visitors and ranks #590,417 globally. Traffic is declining by 15.6% month-over-month.

Related Searches

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This page provides publicly available information about powermarket.io. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit powermarket.io directly at https://powermarket.io.