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2C&More: The Dutch Consulting Paradox
A €13M firm with traffic so low it's almost invisible
In a world obsessed with digital scale, 2C&More operates in a fascinating blind spot. This Dutch consulting firm generates €13.3M in revenue but attracts only 1,338 monthly visitors—a 10,000x gap that reveals a deliberate, old-school strategy.
"They're not playing the SEO game—they're playing the referral game, and they're winning."
The Human-First Growth Engine
With only 1,338 monthly visits but €13.3M in revenue, 2C&More proves that B2B consulting doesn't need digital scale. Their 39% direct traffic suggests a network-driven business model where relationships, not search rankings, drive growth. Each employee generates ~€200K in revenue—exceptional for a consulting firm focused on 'unleashing untapped potential.'
The Anti-Growth Paradox
Here's the counterintuitive insight: 2C&More's low traffic isn't a weakness—it's a filter. While competitors chase keywords like 'cafe schlemmer den haag' (their top organic term), they focus on high-value, relationship-based client acquisition. The 40% organic traffic they do get is likely from branded searches by existing clients, not cold prospects.
Their tech stack tells a story of practicality over polish. WordPress with Tailwind CSS and Ant Design suggests they built a functional site years ago and haven't obsessed over optimization. The presence of RSS and Twitter Cards hints at a content strategy that's more about transparency than viral reach. This is a company that knows its audience isn't browsing Google—it's sitting across the boardroom table.
- €200K revenue per employee—above industry average for Dutch consulting
- 39% direct traffic indicates strong brand recall and repeat business
- Top organic keyword is a restaurant, not a service term—SEO is clearly not the priority
The Quiet Giant Strategy
2C&More proves that in consulting, scale isn't about traffic—it's about trust. Their €13M business runs on relationships, not keywords.
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Meta Tags
2C&More — people & jobs, solving, coaching
Het beste in mensen en organisaties naar boven halen: door hen te begeleiden als interim professional, coach of solving specialist. We helpen onbenutte kansen te verzilveren. Ontwikkeling is dan een natuurlijk gevolg. De resultaten die we samen met onze klanten boeken, bieden ruimte om bij te dragen aan de ontwikkeling van Nederland. Want Nederland verdient dat we meedoen en meehelpen. Het is een fantastisch land, veel zaken zijn goed geregeld. En… er zijn weeffoutjes, zaken die voor verbetering en vernieuwing vatbaar zijn. Wij klagen daar niet over, maar we zijn aan de slag om zo Nederland te helpen de beste versie van zichzelf te worden.
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About 2cmore.com
Het beste in mensen en organisaties naar boven halen: door hen te begeleiden als interim professional, coach of solving specialist. We helpen onbenutte kansen te verzilveren. Ontwikkeling is dan een natuurlijk gevolg. De resultaten die we samen met onze klanten boeken, bieden ruimte om bij te dragen aan de ontwikkeling van Nederland. Want Nederland verdient dat we meedoen en meehelpen. Het is een fantastisch land, veel zaken zijn goed geregeld. En… er zijn weeffoutjes, zaken die voor verbetering en vernieuwing vatbaar zijn. Wij klagen daar niet over, maar we zijn aan de slag om zo Nederland te helpen de beste versie van zichzelf te worden.
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Technology Stack
2cmore.com uses 10 technologies across their website including PHP, WordPress, Google Analytics, and more.
Programming Languages
PHP
CMS
WordPress
Analytics & Marketing
Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards, RSS
UI Libraries
Ant Design
Traffic & Audience
2cmore.com receives approximately 1.3K monthly visitors and ranks #12,783,219 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of 2cmore.com's traffic comes from .
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