9:41
4imprint.com
Screenshot of 4imprint.com
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4imprint.com

13 technologies
VerifiedVisit1.1M/mo$214M68613 Tech25 Leads
Deep Dive

4imprint: The 214M Dollar Relic That Works

A 686-person powerhouse in a fragmented promo market. Here's why.

While SaaS founders chase AI and marketplaces, 4imprint quietly generated $214.4M selling physical pens and t-shirts. They are the anti-tech tech company—a catalog business disguised as a website, proving that boring execution beats shiny innovation.

$214.4M
Annual Revenue
686
Employees
1.14M
Monthly Visits
53%
Direct Traffic

"High direct traffic (53%) isn't an accident—it's the result of a relentless offline-to-online brand machine."

The Unsexy Flywheel

4imprint dominates a keyword like 'vistaprint' (963k volume) not through superior SEO, but by outspending and out-serving. With 106,920 backlinks, they've built a moat of authority. Their strategy? Own the 'corporate gifting' mental model so completely that customers bypass search engines entirely and type '4imprint' into the URL bar.

The B2B Relationship Engine

The leadership team (Lyons-Tarr, Brukwicki, Lord) runs this like a utility, not a startup. 30,000+ SKUs aren't a product list; they're a defensive barrier. No competitor can easily replicate that inventory depth combined with the operational logistics to ship custom-branded goods in days. It's a scale play in a market that typically dies in the 'long tail'.

  • Massive Inventory Moat: 30,000+ items makes comparison shopping a nightmare for rivals.
  • Operational Complexity: Custom printing/branding requires physical infrastructure that pure software plays can't touch.
  • Brand Recall: 48k monthly searches for their exact name proves they own the category in customers' minds.
They DON'T rely on viral growth loops.
They DO win on reliability and choice.
They DON'T have a 'modern' tech stack (jQuery is still listed).
They DO convert high-intent direct traffic.
They DON'T chase trendy B2C markets.
They DO monetize trust at scale.

The Lesson for Builders

Stop optimizing for the algorithm. Optimize for the customer's memory. 4imprint wins because they are the default choice, not the trendy one.

What tech stack does 4imprint use?

23 detected
Cloud & Hosting1
Tag Managers1
Web Standards1
CSS Frameworks1
JavaScript Libraries1
Tracking & Analytics10
F
Facebook Pixel
G
Google Tag Manager
G
Google APIs
G
Google Tag Manager
G
Google Static
A
Analytics Service
F
Facebook Pixel
G
Google DoubleClick
G
Google Analytics
F
Facebook

How much traffic does 4imprint get?

Traffic & Engagement

802.2K
Monthly Visits
-14.9%
7.2
Pages/Visit
11:55
Avg. Duration
45%
Bounce Rate
Monthly Traffic Trend-33%
1.2M
Oct 2025
Oct
942.8K
Nov 2025
Nov
802.2K
Dec 2025
Dec

Rankings

#58,941
Global Rank
#14,376
United States Rank
Advertising and Marketing
Category

Backlinks & Authority

106.9K
Backlinks
12.4K
Ref. Domains
52
Authority Score
Low
Penalty Risk
Backlinks Trend-55%
235.6K
Jul 2025
Jul
219.3K
Aug 2025
Aug
203.8K
Sep 2025
Sep
125.5K
Oct 2025
Oct
121.1K
Nov 2025
Nov
106.9K
Dec 2025
Dec

Search Traffic

Organic
381.6K
Paid
101.3K

Top Organic Keywords

#14imprint
165,000 vol35.9%
#14 imprint
49,500 vol10.8%
#1for imprint
5,400 vol1.2%
#14 imprints
3,600 vol0.8%
#14print
3,600 vol0.8%

Where is 4imprint's audience located?

🇺🇸United States92.3%
🇨🇦Canada1.5%
🇯🇵Japan1.0%
🇵🇭Philippines0.8%
🇮🇩Indonesia0.7%

Device Distribution

Desktop61.3%
Mobile38.7%

What keywords does 4imprint rank for?

5 keywords
14imprint48.8K vol$3.98
24 imprint13.5K vol$3.76
3vistaprint963.6K vol$1.25
4jacquie lawson ecards41.5K vol$3.37
5vista print226.3K vol$1.20

How is 4imprint's SEO?

Meta Tags

title69 chars

Promotional Products - 4imprint Promo Items, Giveaways with Your Logo

description193 chars

Promotional products by 4imprint. Find the perfect custom printed gifts for business branding, saying thanks, or awarding excellence! We have 30,000+ personalized items for positive promotions.

languageEN

H1 Tags

h1Promotional Products by 4imprint

Schema Types

OrganizationWebSite

What is 4imprint's revenue?

$214M
Annual Revenue
686
9%
Employees
$313K
Revenue/Employee
Oshkosh, United States
Headquarters

Who works at 4imprint?

Loading leads...

What do customers think of 4imprint?

4imprint

4imprint

3.0
112 reviews
✓ Claimed

Categories

Prints and Signs Store#undefinedPromotional Products Supplier#undefinedPromotional Item Store#undefined

Activity & Engagement

Reply Rate
50%
Avg. Reply Time
46.0 days
Claimed Date
9/12/2025

Contact Information

Address:
101 Commerce St
Oshksoh, US

Reviews (20)

Filter by rating:
Kurt Check
12/12/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 12/12/2025
a well deserved 5 stars for customer service

Kind of a strange 5 star review. We've always gotten great products from 4Imprint. This most recent order arrived incorrect. While 4imprint wasn't able to reprint the items in time for our event, they went above and beyond doing everything they could to attempt to resolve the situation in time. Communication was great, and they ARE sending the correct product still for us to use, just a day late, and we will make due on our end just fine. The review is still well deserved for 5 stars due to oustanding customer service, communicaiton throughout the order, and resolving the situation in a way that we are happy with in the end. Mistakes happen, but it's how they are handled that really matters. To say the least, I am impressed with how this situation was handled. Thank you again for the top notch service and products 4Imprint!!

Company Response12/17/2025

Thank you so much for the kind words! While it didn’t start off as planned, we’re glad we were able to meet your standards and make it right.

👍 1
Jess Payne
10/16/2025
🇬🇧 United Kingdom1 reviewsOrganicUnverified
Experience date: 10/16/2025
Willing to help, with great communication

Ordering merchandise in large quantity is stressful. 4imprint's customer service and pride in their work is unbelievable. Despite there initially being a few incorrections/ handful of misprints, our lovely Account Exec, Karen, was able to rectify it easily and free of charge, with no hassle and just brilliant communication. A situation that may have been frustrating with another organisation was made to feel hassle free. Our organisation are grateful for their proactiveness and willingness to help. We absolutely love the products and will be recommending them onto our own clients, and using them again.

Company Response10/16/2025

We appreciate the thoughtful feedback, Jess! Our team will be thrilled to hear it — we look forward to working with you again soon.

customer
8/11/2025
🇺🇸 United States3 reviewsOrganicUnverified
Experience date: 8/6/2025
Great shirts and customer service!!!

We’ve been ordering from this shirt company for years—usually a couple of times a year—and they never disappoint. Their shirts are incredibly soft, come in a wide range of styles, and the quality of both their embroidery and screen printing is unmatched. Most impressively, we recently made a mistake and ordered the wrong design on a batch of shirts. Totally our fault. But they went above and beyond and replaced the entire order free of charge. That kind of customer service is rare and speaks volumes about their integrity and commitment to their clients. We’ll continue recommending them over and over again. If you’re looking for top-notch shirts and a company that truly cares, look no further. Thank you!!! From Easterseals In Georgetown Delaware

Justin Woody
7/25/2025
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 7/1/2025
Amazing experience

Amazing experience. the t-shirts that I ordered weren't as soft as I thought they would be, and they corrected the order for me. It was amazing!

Misty
4/15/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 4/14/2025
Customer for Life

If you're looking for great products and even better customer service, check out 4imprint! They recently helped us with an order and went above and beyond to ensure everything was perfect. It's rare to find a company that cares this much about its customers!

Company Response9/12/2025

Thank you so much for the kind words! We appreciate you and your business. We look forward to working with you again!

Frequently Asked Questions about 4imprint

What is 4imprint's Revenue?
4imprint generates approximately $214M in annual revenue. With 686 employees, that's $312,500 per employee.
What does 4imprint do?
Promotional products by 4imprint. Find the perfect custom printed gifts for business branding, saying thanks, or awarding excellence! We have 30,000+ personalized items for positive promotions.
How fast is 4imprint growing?
4imprint has declined by 14.9% in the last 6 months according to traffic data. employee count has changed by 9% year over year.
How do people interact with 4imprint?
When visiting 4imprint, visitors view an average of 7.2 pages per visit, and spend around 11:55 on the site, and the bounce rate is 45.1%.
How do people find 4imprint?
319.3K people (40%) visit 4imprint directly. 381.6K (48%) find them through organic search. 101.3K (13%) come through paid advertising.
Who uses 4imprint?
4imprint's top market is United States with 740.7K visitors (92.3%). Canada is 2nd with 12.4K (1.5%). Japan is 3rd with 8.2K (1.0%).
What technologies does 4imprint use?
4imprint uses 13 technologies across their website including Fonts, Cloud & Hosting, Advertising. Key technologies include Google Fonts, Cloudflare, DoubleClick Floodlight, Google Ads.
Who are 4imprint's competitors?
4imprint's main competitors include Vistaprint, CustomInk, iPromo. These companies operate in similar markets and compete for the same customer base.
What do customers think of 4imprint?
4imprint has a Trustpilot score of 3.0 out of 5 (3 stars) based on 112 customer reviews.

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What are 4imprint's key pages?

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About 4imprint.com

Promotional products by 4imprint. Find the perfect custom printed gifts for business branding, saying thanks, or awarding excellence! We have 30,000+ personalized items for positive promotions.

Company Overview

4imprint.com
Website
business_and_consumer_services
Industry
#39,958
Global Rank
1.1M
Monthly Visitors
13
Technologies
25+
Employees

Contact 4imprint.com

Technology Stack

4imprint.com uses 13 technologies across their website including Google Fonts, Cloudflare, DoubleClick Floodlight, Google Ads, and more.

Fonts

Google Fonts

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, Google Ads, Facebook Pixel

Tag Managers

Adobe Launch

Analytics & Marketing

Google Tag Manager, Google Analytics

Performance

Lazy Loading, Priority Hints

Traffic & Audience

1.1M
Monthly Visits
43%
Bounce Rate
4.4
Pages/Visit
3:16
Avg. Duration

4imprint.com receives approximately 1.1M monthly visitors and ranks #39,958 globally. The website has a bounce rate of 43% with visitors viewing an average of 4.4 pages per visit. Users spend an average of 3:16 on the site.

The majority of 4imprint.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is 4imprint.com?
Promotional products by 4imprint. Find the perfect custom printed gifts for business branding, saying thanks, or awarding excellence! We have 30,000+ personalized items for positive promotions.
What technologies does 4imprint.com use?
4imprint.com uses 13 technologies including Google Fonts, Cloudflare, and 7 more. View the full tech stack analysis above.
How do I contact 4imprint.com?
You can contact 4imprint.com via email at [email protected] or through their contact page.
What are 4imprint.com's social media accounts?
4imprint.com is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is 4imprint.com?
4imprint.com receives approximately 1.1M monthly visitors and ranks #39,958 globally. Traffic is declining by 13.2% month-over-month.

Related Searches

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This page provides publicly available information about 4imprint.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit 4imprint.com directly at https://4imprint.com.