Imagine a tech company founded in 1881, pre-dating the telephone, that still commands 106,000 monthly visits and drives millions in annual revenue. AAUW isn't a legacy institution clinging to tradition—it's a 143-year-old growth engine that has mastered the art of scaling a mission-driven brand across digital and physical worlds.

"AAUW proves that brand equity built over 14 decades creates an unshakeable competitive moat."

The tech stack reveals a pragmatic, modern approach. They're running on jQuery and Bootstrap—technologies that prioritize reliability over bleeding-edge innovation. This isn't a lack of technical ambition; it's a strategic choice. When your mission is empowering women through education, you don't waste resources on constant platform migrations. You build a stable foundation that serves thousands of users simultaneously, from fellowship applicants in rural India to policy researchers in Washington DC.

• Revenue model combines grants, memberships, and corporate partnerships—diversified beyond typical non-profit dependency on donations
• 460 employees with a flat organizational structure centered around CEO Gloria Blackwell and specialized directors in policy, communications, and fellowships
• Social media presence across YouTube, Facebook, LinkedIn, and Instagram creates a multi-channel content ecosystem
• UN affiliation (via Gloria Blackwell's role) provides diplomatic leverage that most NGOs lack