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Absortech: The Unsexy Moisture Empire
How a Swedish firm quietly dominates the $2B desiccant market with low-carbon tech
While the world obsesses over AI and electric vehicles, Absortech is building a $14.5M empire solving a problem as old as shipping itself: moisture. They're not just selling silica gel packets—they're engineering a low-carbon calcium chloride solution that protects billions in cargo from rust, mold, and spoilage.
"They're not fighting for attention—they're capturing a niche so specific, their top keyword is 'heavy rain rainy season in Kiribati.'"
The Industrial Moat
Absortech operates in the invisible infrastructure layer that keeps global trade dry. With 53 employees generating $14.5M, they achieve $273K revenue per employee—exceptional for industrial B2B. Their calcium chloride desiccants aren't commodities; they're engineered systems with a 'low carbon footprint' claim that resonates in ESG-conscious shipping.
The SEO Playbook
Their traffic tells a story of strategic intent. 47% comes from organic search—unusually high for industrial B2B. The keywords reveal a playbook: target hyper-specific, high-intent problems ('desiccant packs for long duration ship container'). They're not competing on 'desiccant' broadly; they're owning the long-tail where competitors don't exist. The 20K monthly visits prove this works.
The company's leadership team reads like a Swedish industrial playbook: Peter Seif (CEO), Rikard Kanmert (Group CEO), Anders Olofsson (CFO), Joakim Carlsson (COO). This isn't a startup chasing hype—it's a mature operation with clear roles and regional directors like Fredrik Lindberg for the Nordics. The absence of funding data suggests bootstrap or early-stage backing that's since matured.
- Calcium chloride technology (not silica gel) for higher moisture absorption
- Low-carbon footprint positioning aligns with shipping industry ESG mandates
- Multi-industry approach: automotive, food, electronics, logistics
- Content engine via 'Moisture Magazine' blog drives organic authority
The Anti-Hype B2B Playbook
Absortech proves that in unsexy industrial niches, SEO, product depth, and low-carbon positioning beat venture capital and viral marketing every time.
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Calcium Chloride Desiccants & Moisture Damage Prevention | Absortech
We provide the right process for preventing moisture damage during transport. We have low carbon footpring calcium chloride container desiccants for all industries.
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About absortech.com
We provide the right process for preventing moisture damage during transport. We have low carbon footpring calcium chloride container desiccants for all industries.
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absortech.com uses 16 technologies across their website including reCAPTCHA, PHP, WordPress, and more.
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PHP
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DoubleClick Floodlight, Microsoft Ads
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absortech.com receives approximately 20.7K monthly visitors and ranks #1,363,644 globally. The website has a bounce rate of 43% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:27 on the site.
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