Behind the innocuous 'Coming Soon' page lies aeryus.com—a tech services company generating $300K annually with just 4 employees. This isn't a startup; it's a precision-engineered profit machine operating in the shadows.

"Zero organic traffic, $300K revenue. This is what product-led growth looks like when you're solving real problems, not chasing vanity metrics."

The Facebook and Instagram presence (@shopplantjoy) hints at a dual identity. While the website shows 'Coming Soon,' social channels suggest they've built direct-to-consumer infrastructure. This isn't confusion—it's strategic compartmentalization. The tech services arm (aeryus.com) likely powers the Plantjoy brand, creating a B2B2C flywheel where enterprise clients fund product development for consumer channels.

• $300K revenue with zero marketing spend is either brilliant efficiency or a missed opportunity
• 4-person team suggests they're either solving hyper-specific problems or avoiding scale to maintain margins
• Zero traffic means they're not optimizing for visibility—they're optimizing for client outcomes