anagram.care
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Anagram: The $7M Insurance Stack for Eye Care
A 55-person team automating the messiest part of optometry revenue cycle
Insurance billing is the silent killer of optometry practices. While you're diagnosing glaucoma, you're drowning in VSP claim denials and eligibility checks. Anagram isn't just software—it's a $6.9M revenue engine that turns insurance from a cost center into a competitive advantage.
"Anagram doesn't just process insurance—it weaponizes it for practice growth."
The 2,000+ Practice Empire
With 2000+ active practices, Anagram has quietly become the default insurance layer for modern optometry. The real metric? $400M+ in claims processed annually. That's not software—that's infrastructure. Their secret: they treat insurance as a product feature, not a backend utility. When a patient walks in, eligibility checks happen in real-time, rebates appear instantly, and labs are ordered without a single phone call.
The SEO War They're Winning
Anagram dominates search for 'anagram vsp' (430 monthly searches) and owns 'anagram insurance' (40 monthly). But the real story is brand gravity: 127,490 people search for 'anagram' monthly, while misspellings like 'anogram' (1,440) and 'annagram' (790) show they've become a category verb. With 60% direct traffic, they're not acquiring users—they're being sought out.
The company's tech stack reveals their philosophy: React + Vite for speed, Bootstrap + Ant Design for clinical workflows, and PWA for offline capability in exam rooms. They're not building for Silicon Valley—they're building for the 8 AM rush when 15 patients need glasses and insurance approvals before lunch.
- Automates vision insurance eligibility in real-time (not batch processing)
- Instant rebates that differentiate practices from chains
- Integrated lab ordering eliminates manual faxes and calls
- Claims automation that reduces denial rates by design
The Unsexy Billion-Dollar Play
Anagram proves that in healthcare, the most valuable software solves the most painful, invisible problems. While everyone chases AI, they're automating insurance—where the real money lives.
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Anagram: #1 Insurance Billing Software Platform for Optometry, Opticianry, & Ophthalmology
Anagram's software platform automates vision insurance eligibility, claims, billing, lab ordering, and instant rebates to help eye care providers differentiate themselves and advance their practices.
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About anagram.care
Anagram's software platform automates vision insurance eligibility, claims, billing, lab ordering, and instant rebates to help eye care providers differentiate themselves and advance their practices.
Company Overview
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Technology Stack
anagram.care uses 18 technologies across their website including Sentry, Strapi, Ghost, Amazon Web Services, AWS CloudFront, and more.
Error Tracking
Sentry
CMS
Strapi, Ghost
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
anagram.care receives approximately 28.3K monthly visitors and ranks #920,099 globally. The website has a bounce rate of 27% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 3:01 on the site.
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