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The Invisible Shelf Scanner
How a $3.5M Israeli startup is digitizing physical retail with a smartphone app.
Retail data is notoriously messy, hidden behind dusty clipboards and manual audits. Arpalus is betting that the future of shelf intelligence isn't a proprietary hardware scanner, but the smartphone already in every store manager's pocket.
"The most valuable data in retail is invisible; Arpalus makes it visible."
The B2B Reality Check
With only 31 employees and $3.5M in revenue, Arpalus is operating in the enterprise trenches. The traffic metrics (zero monthly visits) reveal a classic B2B play: they aren't selling to consumers, they are selling to procurement and operations teams at large retailers. Their client base is invisible to web analytics, a sign of deep, offline enterprise penetration rather than viral growth.
The Tech Stack Paradox
Their stack reveals a pragmatic approach: jQuery and Bootstrap suggest a legacy frontend foundation, likely built for reliability over flashiness. However, the presence of PWA (Progressive Web App) and Tailwind CSS indicates a modernization effort. They are bridging the gap between robust enterprise requirements and agile mobile-first deployment.
The leadership team is heavily weighted toward North American expansion. With Jacob Ben-Dov as General Manager for North America, Arpalus is clearly positioning itself to tackle the massive US retail market, moving beyond its Israeli roots. This is a strategic pivot from a regional player to a global contender.
- Zero web traffic suggests a 'dark' sales funnel driven by outbound enterprise sales.
- The $3.5M revenue figure on a 31-person team indicates a high-value service model, likely high ACV (Average Contract Value).
- Key personnel like Hadar Ben-Dov (90 monthly search volume) are becoming the public face of the brand, driving organic authority.
The Quiet Giant of Shelf Analytics
While the web is silent, the shelves are being scanned. Arpalus proves that in B2B SaaS, revenue speaks louder than traffic.
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Arpalus - A New Vision for Retail
Providing a simple and accurate way for brands and retailers to collect and analyze important data from physical shelves in real-time through a smartphone app.
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About arpalus.com
Providing a simple and accurate way for brands and retailers to collect and analyze important data from physical shelves in real-time through a smartphone app.
Company Overview
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Technology Stack
arpalus.com uses 24 technologies across their website including YouTube Embed, Font Awesome, Laravel, and more.
Video
YouTube Embed
Fonts
Font Awesome
Backend Frameworks
Laravel
Programming Languages
PHP
CMS
Squarespace, Webflow, WordPress
CDN
cdnjs
Traffic & Audience
arpalus.com receives approximately 0 monthly visitors and ranks #12,962,862 globally. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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