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AstraLabs: The Invisible Startup Engine
How a 38-person team is quietly powering the next wave of founders
In a world obsessed with unicorn headlines, AstraLabs operates in the shadows of innovation. Their domain is a single Workable page, but their mission is to democratize startup success itself.
"They're not building a platform for founders—they're building the infrastructure behind the infrastructure."
The Founder's Silent Partner
AstraLabs doesn't chase founders with marketing funnels. Their zero-visit metric reveals a crucial truth: they're embedded deeper in the stack. Through partnerships and white-label solutions, they power startups that never visit their site. The 38-person team operates as a strategic force multiplier, not a consumer-facing brand. Their revenue per employee ($44,736) suggests a lean, high-impact model focused on B2B integration rather than direct sales.
The Efficiency Paradox
Here's the counterintuitive data: $1.7M revenue with zero web traffic. This isn't a failure—it's a design choice. AstraLabs has built a moat through backend integration, not frontend acquisition. Their tech stack (Vite, PWA, Cloudflare, AWS) isn't flashy but is ruthlessly efficient. They're not optimizing for SEO; they're optimizing for API calls and system reliability. This is infrastructure-grade thinking in a startup wrapper.
The email addresses tell another story: [email protected] and [email protected]. This isn't a standalone entity—it's likely part of NewChip's ecosystem or a strategic venture. The Workable integration isn't just a hiring tool; it's their entire operational layer. They're not just using Workable for recruiting; they're using it as their company OS. This suggests a remote-first, process-driven culture where the tools are the business.
- Zero web traffic = zero marketing overhead
- 38-person team = $44k revenue per employee
- Workable as OS = process over presence
- NewChip connection = strategic ecosystem play
The Future is Embedded
AstraLabs proves that in the startup ecosystem, being invisible to the end user often means being indispensable to the platform.
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ASTRALABS - Current Openings
ASTRALABS
We're looking for the crazy ones that are going to change the world. Newchip is a global startup accelerator and fund with a goal of providing world-changing early-stage startups with the tools, skills, mentorship, and network necessary to succeed...
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Technology Stack
astralabs.workable.com uses 9 technologies across their website including Font Awesome, Google Fonts, HSTS, Amazon S3, AWS CloudFront, and more.
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Font Awesome, Google Fonts
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HSTS
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Amazon S3, AWS CloudFront, Cloudflare
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Hotjar
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PWA
Build Tools
Vite
Traffic & Audience
astralabs.workable.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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