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Aurum: The Web3 Legal Firm That Actually Gets It
Analyzing how a 13-person legal firm built a $2.1M business serving blockchain innovators
While most law firms are still figuring out what 'blockchain' means, Aurum has quietly built a $2.1M revenue engine by becoming the operating system for Web3 legal. This isn't your grandfather's law firm.
"Aurum isn't selling legal services—they're selling clarity in the most uncertain corner of finance."
Built Different
Their tech stack reveals everything: Next.js, Strapi, Tailwind CSS, and Cookiebot. While legacy firms pay consultants for clunky WordPress sites, Aurum treats their digital presence like a product. They're not just lawyers who code—they're a legal firm that understands user experience, compliance automation, and the importance of looking credible to crypto founders who vet everything.
The Revenue Math
With 13 employees and $2.1M in revenue, Aurum generates $161K per person. That's elite performance for any services business, but especially remarkable in legal where overhead is typically massive. They've achieved this by specializing ruthlessly in Web3, blockchain, and fintech—sectors where legal ambiguity creates massive value for clarity.
The firm's Twitter (@Aurum_Law) and LinkedIn presence shows they understand modern client acquisition. No dusty directories or referrals-only growth. They're building authority where their customers—founders, developers, and crypto VCs—actually live online. Their headline 'Tech & Web3 Legal' is brutally specific, filtering out noise and attracting exactly who they want.
- Specialization over breadth: Web3 & blockchain isn't a side practice—it's THE practice
- Product thinking: Their website is a conversion engine, not a digital brochure
- Cross-border DNA: Built for global transactions from day one
- Lean operations: 13 people out-earning entire departments at BigLaw firms
The Verdict: This Is How Modern Services Businesses Win
Aurum proves that specialization + digital-first + lean teams = defensible moat in legal services
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Technology & Web3 Law Firm - Aurum | Legal for Innovation
Legal solutions across Web3 & blockchain, tech, finance & investment sectors. Aurum delivers clarity in structuring, compliance & cross-border transactions
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About aurum.expert
Legal solutions across Web3 & blockchain, tech, finance & investment sectors. Aurum delivers clarity in structuring, compliance & cross-border transactions
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aurum.expert uses 10 technologies across their website including Strapi, Cookiebot, Google Analytics, and more.
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