auxly.com
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Auxly: The Cannabis Tech Platform Fighting for Relevance
Inside the numbers of a company navigating a volatile industry with a broken traffic model
In an industry drowning in hype and hype alone, Auxly presents a stark reality check. With $70M in revenue but only 7,715 monthly visitors, this cannabis platform is operating in a parallel universe where brand awareness is a distant dream.
"Auxly is a revenue-generating ghost—making millions while barely existing on the internet's radar."
The Traffic Paradox
The numbers don't lie: 51% organic search traffic suggests a reliance on branded searches ('auxly', 'auxly cannabis stock') rather than discovery. This isn't a growth engine; it's a dependency on existing customers finding their way back. For a 'world-class platform,' the 2.9M global rank is alarmingly poor—suggesting either a B2B model that ignores web presence, or a fundamental SEO failure.
The Leadership & Strategy
CEO Hugo Alves leads a team of 257 employees generating $272K per head in revenue. The executive team—CFO Travis Wong, SVP Commercial Andrew MacMillan, and product leaders—appears focused on enterprise solutions. The tech stack (WordPress, jQuery, Bootstrap) reveals a legacy approach, not a cutting-edge platform. For a company raising $121.5M, this tech foundation feels dated.
The keyword data tells the full story: 'auxly' (380 volume) dominates, while 'back forty' (550 volume) shows a disconnect between brand and product awareness. The 'undefined' traffic geography (56.1% and 43.9%) suggests tracking failures or a fragmented market strategy. This is a company optimized for capital raising, not customer acquisition.
- Revenue-to-traffic ratio is inverted: $70M revenue with sub-10K visits indicates high-value B2B contracts, not consumer scale
- Brand dependency: 380 monthly searches for 'auxly' means zero organic discovery
- Tech stack is pedestrian for a funded platform: WordPress and jQuery in 2024 signals underinvestment in digital infrastructure
- Trustpilot absence is deafening: No reviews for a $70M company suggests a B2B-only model or reputation management issues
The Verdict: A B2B Giant Hiding in Plain Sight
Auxly isn't failing—it's operating in a different universe. For investors, this is a capital-efficient B2B play. For product teams, it's a cautionary tale about digital presence. For founders, it's proof that revenue doesn't require traffic, but traffic is required for valuation multiples.
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5 keywordsHow is Auxly's SEO?
Open Graph Image
https://auxly.com/wp-content/themes/auxly-site-production/media/social/share_twitter.jpg
Meta Tags
Auxly Cannabis Group. This is Auxly.
Auxly is creating a world-class platform for the cannabis industry.
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No Trustpilot reviews available for this company.
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About auxly.com
Auxly is creating a world-class platform for the cannabis industry.
Company Overview
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Technology Stack
auxly.com uses 10 technologies across their website including HSTS, PHP, WordPress, and more.
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Analytics & Marketing
Google Tag Manager
Web Standards
Twitter Cards, PWA
CSS Frameworks
Bootstrap
Traffic & Audience
auxly.com receives approximately 7.7K monthly visitors and ranks #2,915,520 globally. The website has a bounce rate of 52% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:17 on the site.
The majority of auxly.com's traffic comes from undefined, .
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This page provides publicly available information about auxly.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit auxly.com directly at https://auxly.com.