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bba.ca
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BBA: The Quiet Titan of Mining Engineering
How a $985M Canadian firm dominates critical infrastructure without a digital footprint
In a world obsessed with digital disruption, BBA Engineering is the silent giant building the physical infrastructure that powers the global economy. With 2,873 employees and nearly a billion in revenue, they're the invisible force behind mining operations worldwide.
"They don't build apps—they build the mines that build the world."
The Infrastructure Imperative
While tech startups chase SaaS multiples, BBA operates in the capital-intensive world of mining engineering. Their $985M revenue isn't from recurring subscriptions—it's from complex, multi-year projects designing and maintaining critical mining infrastructure across Canada and beyond. This is real-world engineering at scale, where a single project can span years and require thousands of specialized engineers.
The Legacy Advantage
BBA's 67-year history isn't a bug—it's their moat. In mining, trust and track record matter more than disruption. Their leadership team, including President Jerome Pelletier, represents decades of accumulated expertise. While digital natives struggle to prove they won't disappear overnight, BBA's longevity is their strongest asset in an industry where mistakes are measured in millions and safety is paramount.
What makes BBA fascinating for founders and investors is their complete lack of digital pretense. No fancy tech stack, no aggressive SEO strategy, no content marketing machine. Their website is practically invisible to analytics tools. Yet they command nearly a billion in revenue because they solve problems that can't be solved with software—problems requiring deep domain expertise, regulatory navigation, and physical infrastructure design.
- Deep vertical integration in mining engineering with 67 years of accumulated expertise
- Physical infrastructure focus in an increasingly digital world creates defensible moat
- Leadership team represents decades of industry relationships and regulatory mastery
- Revenue model built on complex, multi-year projects rather than scalable software
The Unsexy Billion-Dollar Truth
While everyone chases digital disruption, the real value remains in physical infrastructure engineering that powers the global economy
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