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Bijnis: The 60-Minute Supply Chain
How a 126-person team is rewriting India's wholesale playbook with real-time trading
In a market drowning in endless catalogs and slow-moving B2B platforms, Bijnis is playing a different game: speed. They’ve engineered a 'Real-Time Trading' model that cuts the factory-to-retailer supply chain down to a single hour. It’s not just a marketplace—it’s a logistics weapon.
"They aren't building a directory; they are building a supply chain that moves at the speed of a city commute."
The Bharat Blueprint
Bijnis targets the fragmented Indian wholesale ecosystem where speed and trust are scarce. With 66% direct traffic, they’ve achieved high brand recall—a rarity in India’s crowded B2B space. Their user base isn't browsing; they are transacting. The high direct traffic suggests a loyal, repeat customer base that bypasses search engines to go straight to the source, a strong signal of product-market fit in the tier-2 and tier-3 cities.
The 'Human Intelligence' Edge
While competitors rely on pure algorithms, Bijnis layers 'human intelligence' on top of technology. This hybrid model is their secret sauce. It allows them to navigate the chaotic, trust-deficit wholesale market where a photo isn't enough—buyers need assurance. By combining a lean team of 126 with a tech stack (Tailwind, AWS, PWA) built for speed, they achieve high revenue per employee, proving that in wholesale, human curation still beats pure automation.
The keyword data reveals a focused strategy. Search volume is dominated by branded terms ('bijnis', 'bijnis seller'), indicating they are the category leader for their specific niche. However, the presence of 'shoekonnect' (a legacy brand they likely absorbed or rebranded from) hints at a complex consolidation history. They aren't chasing broad keywords; they own their brand funnel.
- Factory-to-Retailer Velocity: The 60-minute promise is audacious and differentiates them from slow, listing-based competitors.
- Hybrid Intelligence: They don't fully automate; they use human oversight to manage trust and logistics in a fragmented market.
- High Intent Traffic: 66% direct traffic proves they are a destination, not just a discovery tool.
Bijnis is a logistics company disguised as a marketplace.
For investors: Watch their ability to maintain high revenue per employee. For founders: Study their direct traffic strategy—it’s the moat.
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Open Graph Image
https://ik.imagekit.io/shoekonnect/tr:w-auto,tr:h-auto,pr-true,cm-pad_resize/PRODUCTION/uploads/72754/uploadfile_1-0e2c641c-dfea-4eee-aed0-9332981ddb63.jpg
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bijnis | Retailer's Shop
Discover how bijnis is transforming Bharat’s wholesale ecosystem with Real-Time Trading — a 60-minute, direct Factory-to-Retailer supply chain built on human intelligence, technology, and speed.
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Bijnis app is formerly known as…
Bijnis app is formerly known as shoekonnect app is a best b2b marketplace place for footwears category, all kind of footwears available here from factory,at factory rate.Branded items also available. One can make bulk order with his own brand name. Bijnis work as mediator between manufacturing and marketing company.its unique effort to help small traders those wants his own brand. Bijnis app is also deals in garments category.
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About bijnis.com
Discover how bijnis is transforming Bharat’s wholesale ecosystem with Real-Time Trading — a 60-minute, direct Factory-to-Retailer supply chain built on human intelligence, technology, and speed.
Company Overview
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Technology Stack
bijnis.com uses 9 technologies across their website including ImageKit, Google Fonts, WordPress, and more.
Media
ImageKit
Fonts
Google Fonts
CMS
WordPress
Cloud & Hosting
Amazon S3, AWS CloudFront
Web Standards
Twitter Cards, PWA
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
bijnis.com receives approximately 22.8K monthly visitors and ranks #1,072,255 globally. The website has a bounce rate of 66% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 1:57 on the site.
The majority of bijnis.com's traffic comes from .
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This page provides publicly available information about bijnis.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit bijnis.com directly at https://bijnis.com.