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The Zombie Brand That Won't Die
How Blockbuster.com is still making $1.3B from its digital grave
Blockbuster.com is the internet's most fascinating zombie brand—a digital ghost powered by DISH Network that still generates over $1.3B annually. While Netflix streams to 260M subscribers, this relic maintains 51,820 monthly visitors searching for a movie night that no longer exists.
"This isn't a brand trying to comeback—it's a digital asset milking nostalgia while quietly powering DISH's on-demand empire."
The Nostalgia Traffic Engine
Blockbuster.com attracts 51,820 monthly visitors purely through brand recognition. The top keyword alone—'blockbuster'—drives 115,530 monthly searches. This isn't active marketing; it's cultural residue. The 46% organic traffic proves people are actively seeking the brand, not being targeted by it. Even with a 2.4/5 Trustpilot rating from just 14 reviews, the curiosity factor remains powerful.
The Revenue Reality
With 4,208 employees and $1.34B in revenue, Blockbuster.com isn't a side project—it's a functioning business unit. The revenue likely comes from DISH's on-demand streaming services branded under the Blockbuster name, not from physical stores. This transforms the website from a failed retail concept into a digital streaming portal, making it one of the most valuable zombie brands in entertainment.
The tech stack is minimal—just Adobe Launch detected—suggesting the site is essentially a landing page for DISH's services rather than a standalone platform. The global rank of #699,464 is modest, but for a brand that should be dead, it's remarkably alive. The 42% direct traffic indicates strong brand recall, with users typing the URL directly rather than searching.
- Revenue: $1.34B annually from DISH integration
- Traffic: 51.8K monthly visits from pure nostalgia
- Search dominance: 115K+ monthly searches for 'blockbuster'
- Employee base: 4,208 people still working under the brand
- Trustpilot: 2.4/5 rating from 14 reviews
The Ultimate Zombie Business Model
Blockbuster.com proves that in the attention economy, even a dead brand can print money if you own the infrastructure underneath it.
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Blockbuster Video Stores & On Demand Movies
The magic of Blockbuster Movies lives on. Find remaining store information or Make it a Blockbuster Night with DISH On Demand.
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Blockbuster
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Reviews (5)
Yay I like it wow yea
Yay me poops on itdjbd undihdygdjnmakayla123hihsnwss
Fallen King
I don't care what they say about this giant now, but Blockbuster was king back in the old school days of rent-a-movie. It's a shame they didn't know better to change with the times
good streaming service thanks
good streaming service thanks, coudl improve selection a alittle more
Poor streaming service with alot of technical issues on their side
Streaming video on ps4 not working freezes on buffering 3,5 minutes into the movie. chromcast works better butt still hacking video sometimes, and low quality on picture several times. No subtitles available either. Blockbuster has alot to fix, before i see them as an alternative. I perfer plejmo.se but sadly they shut down. they never had any problem.
Dont Waste Your Time
Dont Waste Your Time No Communication , Horrible Service
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About blockbuster.com
The magic of Blockbuster Movies lives on. Find remaining store information or Make it a Blockbuster Night with DISH On Demand.
Company Overview
Technology Stack
blockbuster.com uses 1 technologies across their website including Adobe Launch.
Tag Managers
Adobe Launch
Traffic & Audience
blockbuster.com receives approximately 51.8K monthly visitors and ranks #699,464 globally. The website has a bounce rate of 48% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:16 on the site.
The majority of blockbuster.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about blockbuster.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit blockbuster.com directly at https://blockbuster.com.