9:41
boumatic.com
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boumatic.com

14 technologies
VerifiedGrowingVisit16.5K/mo$35M47314 Tech25 Leads
Deep Dive

BouMatic: The Dairy Tech Titan You’ve Never Heard Of

A $35M revenue, 80-year-old company quietly dominating the milking technology market.

In a world obsessed with SaaS subscriptions and flashy apps, BouMatic represents something rare: industrial dominance built over 80 years. They don't just sell software; they sell the physical hardware that keeps the global milk supply flowing. This isn't a startup disrupting an industry; it's an incumbent defining it.

$35M
Annual Revenue
473
Employees
80+
Years of Experience
52%
Direct Traffic (Brand Strength)

"BouMatic proves that in heavy industry, longevity beats hype. They own the physical layer of the dairy stack."

The Industrial Moat

While tech startups chase 'disruption,' BouMatic has spent eight decades building an unassailable moat in heavy engineering. With 473 employees generating $35M in revenue, they operate with the efficiency of a mature industrial player. Their high direct traffic (52%) indicates a fiercely loyal customer base—farmers don't Google 'milking machines' as a hobby; they go straight to BouMatic because trust is the currency of agriculture.

The Digital Pivot

BouMatic isn't stuck in the analog past. Their tech stack reveals a sophisticated modernization strategy: they utilize Tailwind CSS and Bootstrap for frontend development, Google Analytics for data, and even support PWA (Progressive Web App) standards. This indicates a company bridging the gap between heavy machinery and modern farm management software. They are integrating 'Milk Genius' (a top search term) into their ecosystem, transitioning from a hardware vendor to a full-stack dairy solution.

The SEO data tells a fascinating story about their market position. Their top keywords—'boumatic' (270 volume), 'milk genius' (80 volume), and 'teat dip solution' (160 volume)—reveal a dual focus. They aren't just selling the machine; they are selling the entire ecosystem of hygiene, animal care, and automated milking. They have successfully branded their proprietary software ('Milk Genius') to the point where it drives significant organic search volume, a rare feat for industrial hardware.

  • Hardware-Software Hybrid: They sell physical machinery alongside proprietary management software like Milk Genius.
  • Global Footprint: With traffic sources undefined but spread globally, they have a reach that exceeds their US-centric brand perception.
  • Trust-Based Sales: High direct traffic and low global rank suggest a B2B model reliant on reputation rather than broad web visibility.
Does not chase vanity metrics or high web traffic volume.
Dominates high-intent, low-volume keywords where conversion rates are massive.
Avoids the 'growth at all costs' mentality typical of Silicon Valley.
Uses a hybrid tech stack (jQuery + Tailwind) that prioritizes function over flash.
Does not rely on aggressive SEO keyword stuffing for acquisition.
Builds deep, trust-based relationships with a niche, high-value B2B audience.

The Silent Giant of AgTech

BouMatic is a blueprint for industrial longevity: stay niche, stay reliable, and own the stack.

What tech stack does Boumatic use?

23 detected
Cloud & Hosting1
Customer Support1
Web Standards2
JavaScript Libraries2
Tracking & Analytics9
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager
F
Facebook Pixel
G
Google DoubleClick
G
Google Analytics
M
Microsoft
F
Facebook

How much traffic does Boumatic get?

Traffic & Engagement

16.5K
Monthly Visits
1.9
Pages/Visit
0:41
Avg. Duration
42%
Bounce Rate
Monthly Traffic Trend+14%
14.4K
Oct 2025
Oct
11.5K
Nov 2025
Nov
16.5K
Dec 2025
Dec

Traffic Sources

Search
36%
Direct
52%
Social
3%
Referrals
7%
Email
0%
Paid
1%

Where is Boumatic's audience located?

🌍30.2%
🌍19.8%
🌍13.1%
🌍11.0%
🌍7.8%

What keywords does Boumatic rank for?

5 keywords
1boumatic270 vol$2.47
2milk genius80 vol
3valley dairy supply80 vol
4teat dip solution160 vol
5t-dip for animals50 vol

How is Boumatic's SEO?

Open Graph Image

OG Image preview
og:image

https://documents.boumatic.com/img/visuals/_1200x630_crop_center-center_82_none/BM_SAC_HF_joined_forces_facebook.jpg?v=1765809732

Meta Tags

title8 chars

BouMatic

description139 chars

With over 80 years of experience in milking technologies and milking best practices, we work with you to get the best results on your farm.

languageEN

Schema Types

Unknown

What is Boumatic's revenue?

$35M
Annual Revenue
473
3%
Employees
$74K
Revenue/Employee
Madison, United States
Headquarters

Who works at Boumatic?

Loading leads...

What do customers think of Boumatic?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Boumatic

What is Boumatic's Revenue?
Boumatic generates approximately $35M in annual revenue. With 473 employees, that's $73,996 per employee.
What does Boumatic do?
With over 80 years of experience in milking technologies and milking best practices, we work with you to get the best results on your farm.
How fast is Boumatic growing?
Boumatic employee count has changed by 3% year over year.
What technologies does Boumatic use?
Boumatic uses 14 technologies across their website including Fonts, Cloud & Hosting, Advertising. Key technologies include Adobe Fonts, Amazon S3, DoubleClick Floodlight, Google Ads.
Who are Boumatic's competitors?
Boumatic's main competitors include GEA Group. These companies operate in similar markets and compete for the same customer base.

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How to contact Boumatic?

What are Boumatic's key pages?

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About boumatic.com

With over 80 years of experience in milking technologies and milking best practices, we work with you to get the best results on your farm.

Company Overview

boumatic.com
Website
heavy_industry_and_engineering
Industry
#1,499,086
Global Rank
16.5K
Monthly Visitors
14
Technologies
25+
Employees

boumatic.com Key Pages

Contact boumatic.com

Technology Stack

boumatic.com uses 14 technologies across their website including Adobe Fonts, Amazon S3, DoubleClick Floodlight, Google Ads, and more.

Fonts

Adobe Fonts

Cloud & Hosting

Amazon S3

Advertising

DoubleClick Floodlight, Google Ads, Facebook Pixel

Customer Support

Zendesk

Analytics & Marketing

Google Tag Manager, Google Analytics

Web Standards

Twitter Cards, PWA

Traffic & Audience

16.5K
Monthly Visits
42%
Bounce Rate
1.9
Pages/Visit
0:41
Avg. Duration

boumatic.com receives approximately 16.5K monthly visitors and ranks #1,499,086 globally. The website has a bounce rate of 42% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:41 on the site.

The majority of boumatic.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is boumatic.com?
With over 80 years of experience in milking technologies and milking best practices, we work with you to get the best results on your farm.
What technologies does boumatic.com use?
boumatic.com uses 14 technologies including Adobe Fonts, Amazon S3, and 8 more. View the full tech stack analysis above.
How do I contact boumatic.com?
You can contact boumatic.com via email at [email protected] or through their contact page.
What are boumatic.com's social media accounts?
boumatic.com is active on youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is boumatic.com hiring?
Check boumatic.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is boumatic.com?
boumatic.com receives approximately 16.5K monthly visitors and ranks #1,499,086 globally. Traffic is growing by 43.4% month-over-month.

Related Searches

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This page provides publicly available information about boumatic.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit boumatic.com directly at https://boumatic.com.