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briarfield.net

17 technologies
VerifiedVisit1.3K/mo$45M15017 Tech
Deep Dive

Briarfield: The Local Giant with a Digital Blindspot

A $44.5M revenue healthcare provider fighting for scraps in the search results

In a $4 trillion US healthcare market, Briarfield.net is a ghost. Despite generating $44.5M in revenue and employing 150 people, their digital footprint is barely a whisper, ranking #10 million globally. This isn't a failure of operations—it's a catastrophic failure of digital strategy.

$44.5M
Annual Revenue
1,281
Monthly Visits
10.3M
Global Rank
52%
Organic Traffic

"They're making $34,700 per website visitor—while virtually no one can find them online. This is the definition of untapped potential."

The Local Search Trap

Briarfield's traffic profile reveals a dangerous dependency on branded searches. Their top keywords—'the manor austintown,' 'avon manor briar'—suggest they're only capturing people already looking for them. With 52% organic traffic and 33% direct, they're missing the 99% of families searching for 'alf near me' or 'senior living austintown' who don't know Briarfield exists.

The Tech Stack Paradox

Their tech stack is surprisingly modern—Tailwind CSS, Cloudflare, reCAPTCHA—yet they're not leveraging it for growth. They have the tools to scale, but no content strategy, no local SEO optimization, and no conversion funnel. It's like having a Ferrari in a garage you never open.

The executive team—Guyla Minnick (Executive Director) and Biljana Davanzo (Food Service Director)—likely focuses on operations, not SEO. But in 2024, 87% of healthcare decisions start with a search. Briarfield's absence from search results means they're losing patients to competitors with weaker offerings but stronger digital presence.

  • $44.5M revenue with only 1,281 monthly visits = $34,700 per visitor (extremely high value)
  • Top 5 keywords are all brand or location-specific, showing zero broad market capture
  • Modern tech stack (Tailwind, Cloudflare) suggests digital awareness but no execution
  • 150 employees serving a market of thousands, but digital reach of hundreds
No content marketing strategy
Strong local brand recognition
No broad keyword targeting
Modern technical infrastructure
No conversion optimization
High revenue per visitor
No backlink building
Established operational excellence

The $10M Opportunity Hiding in Plain Sight

Briarfield doesn't need more patients—they need to capture the ones already looking. A basic SEO strategy could 10x their traffic within 12 months, adding $5-10M in revenue with minimal operational changes.

What tech stack does Briarfield use?

27 detected
Security1
Programming Languages1
Cloud & Hosting1
E-commerce & Payments1
Web Standards1
JavaScript Libraries2
Tracking & Analytics10
G
Google Analytics
G
Google Tag Manager
M
Microsoft Clarity
G
Google Tag Manager
G
Google APIs
G
Google Static
G
Google Analytics
M
Microsoft Clarity
G
Google DoubleClick
B
Bing

How much traffic does Briarfield get?

Traffic & Engagement

1.3K
Monthly Visits
2.2
Pages/Visit
0:51
Avg. Duration
29%
Bounce Rate
Monthly Traffic Trend+17%
1.1K
Oct 2025
Oct
6.3K
Nov 2025
Nov
1.3K
Dec 2025
Dec

Traffic Sources

Search
52%
Direct
33%
Social
8%
Referrals
5%
Email
0%
Paid
1%

Where is Briarfield's audience located?

🌍100.0%

What keywords does Briarfield rank for?

5 keywords
1the manor austintown320 vol
2avon manor briar250 vol
3alf near me230 vol$10.33
4wisteria at warner brothers senior living210 vol
5salterra at chesterfield200 vol

How is Briarfield's SEO?

Meta Tags

title42 chars

Briarfield | Compassion with a Local Touch

languageEN-US

H1 Tags

h1Compassion with a Local Touch
h1FIND THE RIGHT FIT
h1Connect with us to ask questions or schedule a visit:

Who works at Briarfield?

Loading leads...

What do customers think of Briarfield?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Briarfield

What is Briarfield's Revenue?
Briarfield generates approximately $45M in annual revenue. With 150 employees, that's $297,000 per employee.
How fast is Briarfield growing?
Briarfield employee count has changed by 16% year over year.
What technologies does Briarfield use?
Briarfield uses 17 technologies across their website including Maps, Fonts, Security. Key technologies include Google Maps, Google Fonts, reCAPTCHA.
Who are Briarfield's competitors?
Briarfield's main competitors include Roots Community Health Center, Frontier Home Health and Hospice, AJM Healthcare, Duke Cancer Institute, Arbor Rehabilitation and Healthcare Servcies. These companies operate in similar markets and compete for the same customer base.

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What are Briarfield's key pages?

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About briarfield.net

Company Overview

briarfield.net
Website
#10,303,825
Global Rank
1.3K
Monthly Visitors
17
Technologies

briarfield.net Key Pages

Contact briarfield.net

Technology Stack

briarfield.net uses 17 technologies across their website including Google Maps, Google Fonts, reCAPTCHA, and more.

Maps

Google Maps

Fonts

Google Fonts

Security

reCAPTCHA

Programming Languages

PHP

CMS

WordPress

Cloud & Hosting

Cloudflare

Traffic & Audience

1.3K
Monthly Visits
29%
Bounce Rate
2.2
Pages/Visit
0:51
Avg. Duration

briarfield.net receives approximately 1.3K monthly visitors and ranks #10,303,825 globally. The website has a bounce rate of 29% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:51 on the site.

The majority of briarfield.net's traffic comes from .

Frequently Asked Questions

What is briarfield.net?
briarfield.net is a website that you can visit at https://briarfield.net. Use TechList.ai to discover the technologies, analytics, and company information about briarfield.net.
What technologies does briarfield.net use?
briarfield.net uses 17 technologies including Google Maps, Google Fonts, and 11 more. View the full tech stack analysis above.
How do I contact briarfield.net?
You can contact briarfield.net through their contact page.
Is briarfield.net hiring?
Check briarfield.net's careers page for current job openings and opportunities.
How popular is briarfield.net?
briarfield.net receives approximately 1.3K monthly visitors and ranks #10,303,825 globally. Traffic is declining by 79.8% month-over-month.

Related Searches

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This page provides publicly available information about briarfield.net. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit briarfield.net directly at https://briarfield.net.