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Buena: The German Property Rebel
How a 283-person startup is challenging the status quo in property management with €46.7M in revenue.
For German property owners tired of mediocrity, Buena isn't just another property manager—it's a mission. Founded by Din Bisevac and team, this Berlin-based startup is aggressively positioning itself as the premium alternative to traditional Hausverwaltung, promising a tech-first experience that legacy players simply can't match.
"Buena's 50% direct traffic isn't just a metric—it's proof they've built a brand that property owners remember and return to."
The Growth Paradox
Despite ranking #1.5M globally, Buena's €46.7M revenue from just 17.8K monthly visits reveals a hyper-efficient business model. Their 50% direct traffic (vs 36% organic) suggests strong word-of-mouth and repeat usage—rare in property management. With 283 employees, they're scaling a traditionally fragmented industry with tech precision.
Target Audience: The German Property Elite
Buena's tagline 'Für Eigentümer, die von Mittelmaß genug haben' (For owners who've had enough of mediocrity) is a direct attack on traditional German property managers. They're targeting high-value property owners who want premium service, transparency, and tech-enabled management. Their €46.7M revenue proves this niche is lucrative and underserved.
The company's tech stack (Next.js, Tailwind, PWA) and strong social presence (Twitter/LinkedIn) signal they're building for the digital-native investor. Their 43 Trustpilot reviews at 3/5 stars suggest they're still refining the customer experience—a common challenge when disrupting a relationship-heavy industry like property management.
- Premium positioning targeting owners who reject mediocrity
- Tech-first approach in traditionally analog industry
- Strong direct traffic indicating brand loyalty
- 283 employees scaling across Germany
Buena is building the 'Stripe for German property management'
With €46.7M in revenue and a clear anti-mediocrity stance, they're proving that even the most traditional industries can be reinvented with tech and bold positioning.
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https://website-nine-pi-56.vercel.app/opengraph-image-35z89a.jpg?c5bfdd39fca553a5
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Buena
Für Eigentümer, die von Mittelmaß genug haben.
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Reviews (3)
Went well from ent-to-end
Took over the management of multiple properties. Everything went well from ent-to-end.
Great service
As owner of a flat to let, I have been a client of Buena for about 4 years. I must say that the service was impeccable, they have been always reachable by phone and email, the utilities settlement came on time every year. I also had a good experience when a repair was needed, they dealt with the building company and let the repair be made under warranty terms at no cost for me. Highly recommended for landlords.
Best Service
I have been able to conclude everything on line and timely.
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About buena.com
Für Eigentümer, die von Mittelmaß genug haben.
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buena.com Key Pages
buena.com Social Media
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Technology Stack
buena.com uses 16 technologies across their website including HSTS, Amazon S3, Amazon Web Services, DoubleClick Floodlight, Google Ads, and more.
Security
HSTS
Cloud & Hosting
Amazon S3, Amazon Web Services, AWS CloudFront, Vercel
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Priority Hints
Web Standards
Twitter Cards, PWA
Traffic & Audience
buena.com receives approximately 17.8K monthly visitors and ranks #1,530,404 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.0 pages per visit. Users spend an average of 0:49 on the site.
The majority of buena.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about buena.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit buena.com directly at https://buena.com.