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calorify.com
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calorify.com

15 technologies
VerifiedGrowingVisit4.3K/mo$1M415 Tech4 Leads
Deep Dive

The Metabolic Intelligence Company

How Calorify is turning precise energy expenditure into enterprise gold

While the fitness industry drowns in generic step counts and heart rate estimates, Calorify is quietly building the most sophisticated metabolic measurement engine on the planet. They're not just tracking activity—they're decoding the fundamental economics of human energy expenditure at scale.

$0.6M
current revenue
4
person team
47%
organic search traffic
940
monthly brand searches

"They've built an enterprise solution that turns isotopic dilution into actionable intelligence—without the need for a PhD in biochemistry."

The Precision Play

Calorify isn't competing with Whoop or Oura. They're playing in a completely different league. Their core technology—hydrometry isotope dilution—is the gold standard for measuring energy expenditure, yet they've managed to package it for clinical trials and enterprise health programs. With 270 monthly searches for 'hydrometry isotope dilution,' they're capturing a hyper-niche audience that demands scientific rigor over consumer fluff.

Enterprise-First Architecture

Their tech stack tells the story: Squarespace Commerce for frictionless B2B transactions, Calendly for enterprise sales, and Google Ads for targeted acquisition. They're not building a consumer app—they're building an infrastructure layer for clinical research and corporate wellness. The 4-person team is laser-focused on product-market fit in the enterprise space, where contracts are large and churn is low.

  • Captures 940 monthly searches for 'calorify'—strong brand recognition in a tiny niche
  • Targets the 'how many calories do you burn a day' search volume (1,400/month) with scientific precision
  • Owns the 'metabolism' keyword conversation (50,520 monthly searches) with enterprise-grade solutions
  • 47% organic traffic indicates strong SEO foundation in a specialized field
No consumer-facing mobile app
Enterprise contracts with clinical trial sponsors
No public pricing or self-service signup
Scientific credibility through peer-reviewed methodology
Limited brand awareness outside clinical circles
Direct sales model with high-touch customer relationships

The leadership team reveals their strategic positioning. Founder Hari Mix brings technical depth, while Karl Etzel's VP of Business Development role signals a go-to-market strategy built on enterprise partnerships. Erica Svendahl as Lab Director ensures scientific integrity—critical for clinical trial applications where data accuracy isn't negotiable. This isn't a consumer startup; it's a scientific instrumentation company disguised as a tech startup.

The $100M Question

Can a 4-person team turn metabolic precision into a billion-dollar enterprise category? The early signals suggest they're building the infrastructure layer for the next generation of personalized health interventions—where precise energy expenditure data becomes as standard as blood pressure monitoring in clinical settings.

What tech stack does Calorify use?

21 detected
Scheduling1
E-commerce & Payments1
Analytics & Marketing1
Web Standards1
Frontend Frameworks1
Tracking & Analytics6
G
Google Analytics
G
Google Tag Manager
G
Google DoubleClick
G
Google Ads
G
Google Analytics
G
Google Static

How much traffic does Calorify get?

Traffic & Engagement

4.3K
Monthly Visits
1.6
Pages/Visit
0:23
Avg. Duration
45%
Bounce Rate
Monthly Traffic Trend-3%
4.5K
Oct 2025
Oct
3.3K
Nov 2025
Nov
4.3K
Dec 2025
Dec

Traffic Sources

Search
47%
Direct
33%
Social
12%
Referrals
6%
Email
0%
Paid
1%

Where is Calorify's audience located?

🌍100.0%

What keywords does Calorify rank for?

5 keywords
1calorify940 vol$2.45
2hydrometry isotope dilution270 vol
3graphy female energy period50 vol
4metabolism50.5K vol$1.23
5how many calories do you burn a day1.4K vol$0.37

How is Calorify's SEO?

Open Graph Image

OG Image preview
og:image

http://static1.squarespace.com/static/63bdf003af127a1e397dafec/t/63c99a9a6297c43c448c38e1/1731946398775/Calorify-Logo-Icon.png?format=1500w

Meta Tags

title31 chars

Enterprise Solutions — Calorify

description146 chars

Enhance your clinical trial with the world's most accurate measure of energy expenditure. Calorify delivers personalized, precise metabolic data.

og:description

Enhance your clinical trial with the world's most accurate measure of energy expenditure. Calorify delivers personalized, precise metabolic data.

languageEN-US

H1 Tags

h1Metabolic solutions at scale.

Schema Types

WebSiteOrganizationLocalBusiness

Who works at Calorify?

Loading leads...

What do customers think of Calorify?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Calorify

What is Calorify's Revenue?
Calorify generates approximately $1M in annual revenue. With 4 employees, that's $140,000 per employee.
What does Calorify do?
Enhance your clinical trial with the world's most accurate measure of energy expenditure. Calorify delivers personalized, precise metabolic data.
How fast is Calorify growing?
Calorify employee count has changed by 0% year over year.
What technologies does Calorify use?
Calorify uses 15 technologies across their website including Fonts, Security, CMS. Key technologies include Adobe Fonts, HSTS, reCAPTCHA, Squarespace.
Who are Calorify's competitors?
Calorify's main competitors include FORME, PEAR Health Labs, Mayweather Boxing and Fitness, Lover, Flexia. These companies operate in similar markets and compete for the same customer base.

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About calorify.com

Enhance your clinical trial with the world's most accurate measure of energy expenditure. Calorify delivers personalized, precise metabolic data.

Company Overview

calorify.com
Website
#4,234,881
Global Rank
4.3K
Monthly Visitors
15
Technologies
4+
Employees

calorify.com Key Pages

Contact calorify.com

Technology Stack

calorify.com uses 15 technologies across their website including Adobe Fonts, HSTS, reCAPTCHA, Squarespace, and more.

Fonts

Adobe Fonts

Security

HSTS, reCAPTCHA

CMS

Squarespace

Advertising

DoubleClick Floodlight, Google Ads

Scheduling

Calendly

E-commerce & Payments

Squarespace Commerce

Traffic & Audience

4.3K
Monthly Visits
45%
Bounce Rate
1.6
Pages/Visit
0:23
Avg. Duration

calorify.com receives approximately 4.3K monthly visitors and ranks #4,234,881 globally. The website has a bounce rate of 45% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:23 on the site.

The majority of calorify.com's traffic comes from .

Frequently Asked Questions

What is calorify.com?
Enhance your clinical trial with the world's most accurate measure of energy expenditure. Calorify delivers personalized, precise metabolic data.
What technologies does calorify.com use?
calorify.com uses 15 technologies including Adobe Fonts, HSTS, reCAPTCHA, and 9 more. View the full tech stack analysis above.
How do I contact calorify.com?
You can contact calorify.com via email at [email protected].
What are calorify.com's social media accounts?
calorify.com is active on twitter, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is calorify.com?
calorify.com receives approximately 4.3K monthly visitors and ranks #4,234,881 globally. Traffic is growing by 30.8% month-over-month.

Related Searches

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This page provides publicly available information about calorify.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit calorify.com directly at https://calorify.com.