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Cargotel: The Silent Giant of Auto Logistics
A deep dive into the 45-person team powering $11.9M in logistics revenue
In a world obsessed with consumer apps and VC darlings, Cargotel quietly dominates the unsexy backbone of automotive logistics. With a lean team of 45 and $11.9M in revenue, they prove that deep vertical expertise beats broad horizontal plays every time.
"Their 66% direct traffic isn't a marketing failure—it's proof of sticky, mission-critical software that customers bookmark and use daily."
The Enterprise Stickiness Factor
Cargotel's traffic profile reveals their true moat: while 20% comes from organic search, a dominant 66% arrives directly. This isn't vanity traffic—it's the signature of enterprise software that becomes operational oxygen. Carriers and brokers don't window-shop; they log in to move cars. The 45-person team likely supports hundreds of enterprise clients, making them a high-ACV, low-churn revenue machine.
Vertical Depth Over Horizontal Width
Their keyword strategy screams focus: 'cargo management car transport' (630 monthly searches) and 'passport auto transport' (400 searches) reveal laser targeting on automotive logistics. This isn't a general TMS trying to be everything to everyone. It's a specialist that understands the unique pain points of vehicle shipping—from dealership networks to auction logistics. The result? Higher conversion rates and deeper integration.
- Stacked tech: jQuery, Slick, Tailwind, Bootstrap—proving they prioritize function over flash
- WordPress + PHP foundation suggests pragmatic, maintainable code over trendy stacks
- Leadership team spans operations (Lopez), client success (Snodderly), and quality (Wiley)
The Anti-Unicorn Worth Studying
While SaaS founders chase 10x growth, Cargotel proves that 2x revenue per employee in a boring vertical beats burning cash on scale. Their $11.9M with 45 people = $264K revenue per employee—a benchmark that should make every founder reconsider their burn rate.
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Meta Tags
CargoTel – Transportation Management System, Finished Vehicle Logistics, EDI services and systems
Leading Automotive TMS, YMS, EDI, EPOD, and wireless solutions provider for carriers, brokers,and logistics providers.
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About cargotel.com
Leading Automotive TMS, YMS, EDI, EPOD, and wireless solutions provider for carriers, brokers,and logistics providers.
Company Overview
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Technology Stack
cargotel.com uses 8 technologies across their website including Google Fonts, PHP, WordPress, and more.
Fonts
Google Fonts
Programming Languages
PHP
CMS
WordPress
Web Standards
RSS
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
Slick, jQuery
Traffic & Audience
cargotel.com receives approximately 82.2K monthly visitors and ranks #634,623 globally. The website has a bounce rate of 95% with visitors viewing an average of 1.2 pages per visit. Users spend an average of 0:01 on the site.
The majority of cargotel.com's traffic comes from .
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This page provides publicly available information about cargotel.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit cargotel.com directly at https://cargotel.com.