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The $230M POS Backend Powerhouse
CDE Solutions: The invisible infrastructure behind 785 employees and 230M in revenue
While you're swiping at a terminal, CDE Solutions is the 785-person machine making that transaction possible. They're not the flashy fintech; they're the infrastructure that powers the entire point-of-sale ecosystem from behind the scenes.
"CDE isn't chasing venture funding—they're building a $230M empire on operational excellence, not viral marketing."
The Silent Giant for Micro-Merchants
With 'micro-merchants' driving 110 monthly searches to their site, CDE has cornered a market that most fintechs ignore. While Stripe and Square chase enterprise logos, CDE quietly services the backbone of small business payments—the hardware, the support, the asset management. Their 41% direct traffic proves merchants don't find them through SEO; they're referred, trusted, and retained.
The Revenue Engine That Doesn't Need Hype
At 705 monthly visits, their traffic looks laughably small until you realize they're generating $230M with it. That's $327,000 in revenue per monthly visitor—a conversion ratio that makes SaaS companies weep. They've built a B2B machine where relationships, not algorithms, drive growth. Their LinkedIn following is modest, but their enterprise contracts are sticky and massive.
The tech stack tells a story of reliability over innovation: jQuery and Bootstrap in 2024 isn't a bug—it's a feature. When you're managing payment terminals in the field, you don't rewrite the frontend every six months. You prioritize stability. CDE's stack is built for uptime, not for impressing Silicon Valley VCs.
- Joe Cohane's leadership team has scaled to 785 employees without raising a dime of public funding
- Their 'undefined' country traffic (87.9%) suggests either privacy-focused analytics or a predominantly US-based client base
- P2PE (Point-to-Point Encryption) searches at 950 monthly volume show they're targeting serious payment security buyers
CDE is the infrastructure layer that fintech dreams are built on
While everyone chases the next payment app, CDE owns the hardware, the service, and the $230M revenue stream that powers real-world commerce
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CDE | POS terminal solutions – total point of sale solutions
Make deploying and supporting your POS solutions simple by using CDE's customizable services; from asset management to remote device updates while the equipment is in the field.
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About cdesolutions.com
Make deploying and supporting your POS solutions simple by using CDE's customizable services; from asset management to remote device updates while the equipment is in the field.
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cdesolutions.com uses 17 technologies across their website including AccessiBe, Font Awesome, Google Fonts, PHP, and more.
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AccessiBe
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Font Awesome, Google Fonts
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PHP
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WordPress
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HubSpot
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Zendesk
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cdesolutions.com receives approximately 705 monthly visitors and ranks #12,766,047 globally. The website has a bounce rate of 38% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
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