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CentricsIT: The Invisible Giant of E-Waste
How a 103-person team commands a $14.9M empire in the shadows of Silicon Valley's trash
While everyone chases SaaS multiples, CentricsIT is quietly monetizing the hardware lifecycle with ruthless efficiency. They don't manufacture chips—they recycle the empire built on them.
"In the circular economy, trash isn't waste—it's an asset class with depreciation schedules."
The Efficiency Play
CentricsIT achieves elite unit economics with just 103 employees generating nearly $15M. That's $143K revenue per head—rivaling top-tier software consultancies, but built on physical logistics and hardware arbitrage. Their 43% direct traffic suggests deep enterprise relationships, not viral marketing.
Enterprise Moat
Gartner profiled status isn't just a badge—it's a filter. They serve enterprise companies exclusively, which means long sales cycles but sticky contracts. The 4,853 monthly visits aren't vanity metrics; they're qualified procurement officers and sustainability directors in buying mode.
Their keyword strategy reveals the playbook: 'netapp has unsupported label version' (250 monthly searches) isn't SEO fluff—it's technical pain points that translate to service tickets. They're capturing demand at the exact moment hardware becomes a liability.
- Tailwind CSS + Bootstrap hybrid stack suggests rapid UI iteration for customer portals
- LinkedIn presence (100+ employees) indicates they're scaling while maintaining lean ops
- Paylocity recruiting integration shows they're systematizing HR at their size
The Anti-Unicorn Playbook
CentricsIT proves that boring industries with high barriers to entry beat consumer apps for sustainable value creation. They're not building for acquisition—they're building for decades.
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https://www.centricsit.com/wp-content/uploads/2023/12/[email protected]
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Global IT Asset Disposition (ITAD) Company | CentricsIT
CentricsIT is a world leader in IT Asset Disposition (Services), profiled by Gartner and serving enterprise companies globally.
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About centricsit.com
CentricsIT is a world leader in IT Asset Disposition (Services), profiled by Gartner and serving enterprise companies globally.
Company Overview
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Technology Stack
centricsit.com uses 22 technologies across their website including Font Awesome, reCAPTCHA, PHP, and more.
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Font Awesome
Security
reCAPTCHA
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PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Marketing Automation
HubSpot
Traffic & Audience
centricsit.com receives approximately 4.9K monthly visitors and ranks #3,389,865 globally. The website has a bounce rate of 35% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:48 on the site.
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