cheraninc.com
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The 14-Person Construction Powerhouse
How cheraninc.com operates a $2.4M business with minimal digital footprint
In an industry dominated by giants and digital-first startups, cheraninc.com represents something rare: a lean, $2.4M construction company that thrives on operational excellence rather than online hype. With just 14 employees and 386 monthly visitors, they're proof that in B2B construction, relationships still trump traffic.
"For construction firms, a website is a digital business card—not a growth engine. Cheran Inc. understands this perfectly."
The Anti-Digital-First Strategy
While most tech-obsessed founders scream about SEO and conversion funnels, cheraninc.com's minimal digital presence (386 monthly visits) reveals a different truth: in construction, referrals and local reputation drive revenue. Their modest website serves as a credibility anchor, not a lead generation machine. The $2.4M revenue from 14 employees suggests exceptional project execution and client retention—metrics that matter far more than bounce rates.
Tech Stack Paradox
The site runs on jQuery, Bootstrap, and Vue.js—a modern yet pragmatic stack for a construction company. This isn't a startup flexing cutting-edge frameworks; it's a business using reliable tools to maintain a professional presence. The Vue.js inclusion is particularly telling—they're willing to invest in modern frontend technology, but only where it makes operational sense, not for vanity.
- Revenue per employee: ~$171K (above construction industry average)
- Digital footprint: intentionally minimal—focus on execution over marketing
- Tech stack: pragmatic modernization without over-engineering
- Business model: likely B2B commercial/residential construction
- Growth strategy: quality over quantity—14 people can't scale fast, so they don't try
The most revealing metric isn't in the data: with 386 monthly visits and no organic keyword data, cheraninc.com likely gets most leads through direct relationships and referrals. Their careers page and contact form are the only conversion points—streamlined for purpose, not for scale. This is a company that knows exactly what it is: a reliable contractor, not a tech company.
The Unsexy Truth About B2B Success
Cheran Inc. proves that in traditional industries, operational excellence beats digital sophistication every time. Their website isn't broken—it's simply doing its job.
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About cheraninc.com
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Technology Stack
cheraninc.com uses 3 technologies across their website including Bootstrap, jQuery, Vue.js.
CSS Frameworks
Bootstrap
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jQuery
Frontend Frameworks
Vue.js
Traffic & Audience
cheraninc.com receives approximately 386 monthly visitors. The website has a bounce rate of 35% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
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