collectif.co.uk
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Collectif.co.uk: Vintage Fashion's Hidden Gem?
A 24-person team generating $3.8M in revenue with a 3.6-star rating from 13k+ reviews.
In a world dominated by fast fashion giants, Collectif.co.uk has carved a niche by turning back the clock. They aren't just selling clothes; they are curating a lifestyle that blends 1940s silhouettes with modern sensibilities, proving that vintage is a viable, high-margin business model.
"Collectif isn't chasing trends; they are manufacturing nostalgia, and the market is paying the premium for it."
The Community-First Approach
With 13,552 reviews on Trustpilot alone, Collectif has built a cult following. However, the 3.6/5 rating reveals a critical tension: high volume sales often clash with the expectations of vintage purists. This isn't a boutique operation; it's a scalable vintage machine where customer service is the biggest bottleneck.
The Tech Stack Paradox
Despite a vintage aesthetic, their backend is modern. They leverage Shopify for commerce, Tailwind CSS for styling, and PWA (Progressive Web App) capabilities for mobile. This hybrid stack allows a small team of 24 to manage a complex inventory of unique, one-off items efficiently—a feat that usually requires enterprise-level resources.
The global rank of #6.1M suggests they aren't a traffic giant on a global scale, but that's misleading. Their traffic is hyper-concentrated in specific demographics—likely UK-based fans of retro fashion. Their dominance lies in niche relevance rather than broad appeal, a strategy that insulates them from the volatility of mainstream fashion cycles.
- Niche Dominance: They own the intersection of 'vintage' and 'wearable' in the UK market.
- Operational Efficiency: A $158k revenue-per-employee ratio indicates a lean, highly effective operation.
- Trust Signals: 13k+ reviews provide massive social proof, essential for vintage e-commerce where fit and condition are concerns.
The Vintage Playbook is Working
Collectif proves that you don't need to be a unicorn to win—sometimes, owning a specific decade is enough.
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Collectif London | Vintage Inspired Clothing Store
Explore Collectif, your go-to vintage clothing store for timeless pieces. Click to make your vintage fashion dreams come true with Collectif!
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Reviews (20)
Amazing customer service
Ordered the wrong size of a dress and asked the team to correct the size before sending the package. They quickly replied they had changed the size, but for some reasons the system did not register the change and I was sent the size I wrongly ordered. Contacted the customer service again and they apologised for the inconvenience and quickly sent me the correct size within next day. Considering they did not have to help me with my order as I did a mistake, they were outstanding! Amazing customer service, I was impressed! By the way the pinafore/dress was really good quality and the sizing consistent with old sizing I was used to before they changed ownership. I hope they'll come out with a new collection soon. Thank you very much A very loyal customer
Excellent customer service
After having been sent the incorrect size in a jacket ,the Customer service via e mail has been excellent and the issue resolved very quickly. The Jacket is good quality and correct size fits really well. The black and white handbag is great too.Subsequently have ordered a skirt to match jacket. I would recommend ordering from this company .Great range of Vintage clothes. Thank you Collectif
Recent Customer Everything 5* I’m very happy .
Recent Customer , Very Happy with three Lovely Cardigans I’ve purchased , Beautifully packed and presented. One Parcel arrived today . Sizing excellent , Fast Delivery everything 5* Looking at what I can buy next .
Brilliant brand with a cult following
Collectif have relaunched after going into administration and I'd say they have come back better than ever. The cut/design is the same as ever, but better fabric quality. I had a problem with a recent order and received an excellent response from their customer care team. Full price items are quite expensive, but they have excellent sale bargains.
The price is too high for the quality
I already ordered a lot of clothes from collectif and at first the clothes seem gorgeous and special. The style and construction is really nice. But what a pity after two or three washes most of the garments look old (I only wash on 30 degree delicate cicle), some loose their shape completely, one bolero went form long sleeves to a three quarter sleeve bolero. My family even commented on the washed out look of my clothes. It’s a gambling game and just not worth the very high price. In the end it’s just fast fashion made in china and even though I love the styles I won’t be ordering anymore.
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About collectif.co.uk
Explore Collectif, your go-to vintage clothing store for timeless pieces. Click to make your vintage fashion dreams come true with Collectif!
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Technology Stack
collectif.co.uk uses 21 technologies across their website including Google Fonts, hCaptcha, HSTS, AWS CloudFront, Cloudflare, and more.
Fonts
Google Fonts
Security
hCaptcha, HSTS, reCAPTCHA
Cloud & Hosting
AWS CloudFront, Cloudflare
Email Marketing
Klaviyo
Marketing Automation
Smile.io
Customer Support
Zendesk
Traffic & Audience
collectif.co.uk receives approximately 4.2K monthly visitors and ranks #6,107,486 globally. The website has a bounce rate of 100% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
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