Coverys is a 45-year-old, A-rated insurance provider generating $249.2M annually from medical malpractice protection. Yet their digital footprint reveals a company that treats the internet like a fax machine—8,875 monthly visits and a global rank of #2.3M despite having 809 employees and decades of brand equity.

"Coverys isn't playing digital defense—they're not even on the field."

The tech stack tells the story of a company that checked the boxes and stopped. jQuery and Bootstrap? That's 2014 thinking. Tailwind and Vite suggest someone is trying to modernize, but it's clearly a patch job. Google Analytics and Tag Manager are table stakes. OneTrust handles compliance. YouTube embeds for content. There's zero evidence of modern conversion optimization, personalization, or growth infrastructure.

• President Joseph Murphy leads an 809-person organization that generates $308K per employee—a solid efficiency ratio for insurance
• Their top organic keyword is a 640-volume brand term, but #3 is 'Valoree Celona' at 590 searches—who is this person and why is she driving their SEO?
• The bizarre keyword 'supporting the severity of risks faced by patients/providers without legal protection' at 190 searches suggests they're writing for algorithms, not humans