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CreditPlus: The Silent Giant in UK Car Finance
How a £12.7M revenue player dominates with a 'Coming Soon' landing page
In a world of aggressive fintech marketing, CreditPlus.co.uk stands out by doing the opposite: their homepage simply says 'Coming Soon.' Yet behind this minimalist facade lies a £12.7M revenue engine processing car loans for thousands of UK drivers. This is the story of a company that lets its product—car finance—do the talking.
"The best fintech product doesn't need a flashy landing page—it needs to convert."
The Trust Paradox
With 1,640 Trustpilot reviews and a 3.3/5 rating, CreditPlus operates in the messy reality of UK car finance. This isn't a vanity metric—it's raw, unfiltered social proof. The 3.3 rating suggests authenticity over curated perfection, while the volume of reviews indicates genuine market penetration. For founders, this is a lesson: in regulated finance, transparency often trumps polish.
The 'Coming Soon' Growth Strategy
CreditPlus's landing page has been 'Coming Soon' for how long? This isn't indecision—it's a calculated bet. While competitors burn cash on SEO and content marketing, CreditPlus relies on direct traffic and referral loops. Their tech stack (Cloudflare, AWS, Tailwind) is optimized for speed and conversion, not discovery. They're not playing the traffic game; they're playing the volume game.
The team structure reveals their priorities: Blake Hawksworth (Head Digital), Stuart Kelson (Operations Director), Jack Smith (Sales Leader). This isn't a product-led startup—it's a sales and operations machine. The 'Coming Soon' page is a funnel, not a brochure. Every visitor is already qualified; they're here for car finance, not content.
- Revenue-per-employee: ~£190K—exceptionally high for a finance intermediary
- Minimalist tech stack suggests a focus on conversion over features
- Trustpilot reviews indicate real customer volume, not just traffic
- The 'Coming Soon' page is a masterclass in conversion-focused design
The Anti-Fintech Playbook
CreditPlus proves that in finance, sometimes the best marketing is no marketing—just execution and trust.
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CreditPlus - Coming Soon
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Creditplus
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Reviews (20)
Ross was really helpful from start to…
Ross was really helpful from start to finish helping me find my new car highly recommended these to people
Great Company, Great Customer Service
I could not be happier with the service I received from Creditplus. From the initial phone call upon application to picking up my new car, the whole process was simple and hassle free, the hardest part was choosing a car! I have to give special thanks to both Dee and Najem for finding my new car and completing the purchase. They dealt with everything from explaining finance options and obtaining finance, to dealing with the car dealer, this made life a lot easier only having to deal with one company. I can 100% recommend Creditplus, fantastic customer service, many thanks!
Great experience
My mum used Credit Plus for car finance. The customer service was great from start to finish. Once my mum purchased the car, we had it looked at by the Kia Garage, just to double check and assess it's condition, as I belive you should for all second hand cars. Kia highlighted some issue that required immediate attention, i flagged this to both credit plus and the dealership we bought the car from, who were recommended by credit plus. Both parties were very co-operative and the process was very smooth and stress-free I would be happy to use this company again in future based on our great experience with them.
Fantastic service from Dee
Fantastic service from Dee. He was positive from the start of the transaction and kept me fully updated throughout the process. Nothing was too much trouble! Would highly recommend! Thanks again
A* Experience
Great to deal with and very straight forward .. didn't in a 1000 years think id get accepted but I did and now no more car worries would recommend these to anyone thank you so much A* experience
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About creditplus.co.uk
Company Overview
Technology Stack
creditplus.co.uk uses 7 technologies across their website including Google Fonts, jsDelivr, Amazon Web Services, Cloudflare, and more.
Fonts
Google Fonts
CDN
jsDelivr
Cloud & Hosting
Amazon Web Services, Cloudflare
Performance
Lazy Loading
CSS Frameworks
Tailwind CSS
Frontend Frameworks
Alpine.js
Traffic & Audience
creditplus.co.uk receives approximately 10.8K monthly visitors and ranks #2,160,135 globally. The website has a bounce rate of 69% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:00 on the site.
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This page provides publicly available information about creditplus.co.uk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit creditplus.co.uk directly at https://creditplus.co.uk.