cubbi.com.au
cubbi.com.au
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Cubbi: The Profitable Underdog of Aussie Rentals
A $0.9M revenue, 10-person team quietly dominating rental management
In a market dominated by giants like Domain and Realestate.com.au, Cubbi isn't trying to outspend them—it's outsmarting them. With a lean team of just 10 and a laser focus on property management software, they're generating nearly $1M in revenue without the VC hype.
"They're not building a unicorn—they're building a sustainable, profitable business in a space where most startups bleed cash."
The Lean Operator Playbook
With just 10 employees, Cubbi achieves a remarkable $90K revenue per employee—numbers that would make SaaS veterans nod in approval. Their 4.6/5 Trustpilot rating from 19 reviews suggests they're not just selling software; they're solving real pain points for property managers and landlords. The 43% direct traffic indicates strong brand recall—users aren't stumbling upon Cubbi; they're seeking it out.
The Search-Driven Growth Engine
Cubbi's 48% organic traffic share reveals a sophisticated SEO strategy. They rank for hyper-specific queries like 'do agents approve tenants with no income' (130 monthly searches) and 'shared tenancy bond form' (100 monthly searches). This isn't accidental—it's a deliberate strategy to capture landlords and property managers at the exact moment they need answers, then funnel them into their ecosystem.
The keyword data tells a fascinating story: 'cubbi' itself drives 4,410 monthly searches—strong brand recognition for a niche player. But more telling are the long-tail queries they dominate: '11 centenary road, merrylands rent' suggests they're capturing hyper-local traffic that big portals miss. This is the anti-portal strategy—winning where the giants can't be bothered to compete.
- Revenue-per-employee ratio that would impress any SaaS analyst
- Dominates specific rental management queries competitors ignore
- 43% direct traffic proves strong brand loyalty in a crowded market
- Trustpilot rating shows product-market fit in property management
The Quiet Giant Strategy
While competitors chase scale, Cubbi proves depth beats breadth in property tech
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Reviews (19)
Suits well. Good system to try.
I have been using the system for a few years now and is easy to use and allows saving money on agent fees. Sometimes the software can be a bit tricky to navigate but it does everything needed and does it well. Their support team is quick and helpful also. Definitely able to recommend this.
Great service offering
My experience with Cubbi was great! I don’t need a real estate agent to manage the property but using Cubbi gives me some reassurance if anything were to go wrong. They provide really clear guidance and step you through the process. They were prompt in answering my query too.
Great companion for landlords.
Moving from using a real estate agent to manage your rental, to managing it yourself, is more of a daunting task than I envisioned. There is a lot of legalities, a lot of paperwork, and you need to be very organised. Cubbi worked brilliantly for me. I love that the lease, condition report, bond details and rent receipts are all located in the dashboard, and easy to find. Cubbi sends prompts to remind you of the next thing you need to do, and emails helpful details like the information you'll need to lodge the bond. My only issue was I had more enquiries than the mailbox can hold, but I was able to access all messages, and Cubbi always responded to my emails requesting help within four hours. I feel confident my t's are crossed, and my i's are dotted, and I'm not sure I could say that if I had of gone it totally alone.
Cubbi - A Fantastic Professional Service
I have been a client leasing with Cubbi for more than 5 years. I have always found their services to be efficient, thorough, helpful and professional. Cubbi has not only saved me financially but they have also assisted with any problems and queries relating to rental management instantly. I have no hesitation in highly recommending their services and professional on line platform.
Ben is really helpful = great rates on…
Ben is really helpful = great rates on management fees especially in Corona Environment
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About cubbi.com.au
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Traffic & Audience
cubbi.com.au receives approximately 17.3K monthly visitors and ranks #1,294,406 globally. The website has a bounce rate of 46% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 0:41 on the site.
The majority of cubbi.com.au's traffic comes from undefined, .
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