cupshup.co.in
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CupShup: The Martech Ghost in the Machine
A $36M revenue engine with almost no digital footprint. The ultimate offline disruptor.
CupShup claims to be the 'Innovation HQ for modern brands,' yet their digital presence is practically a ghost town. With 1,465 monthly visits and a global rank barely scraping the top 10 million, this isn't a martech failure—it's a masterclass in offline dominance.
"A $36M revenue machine doesn't need SEO when it owns the street."
The Anti-Digital Strategy
CupShup's traffic data reveals a fascinating paradox. While they sell 'digital virality,' 38% of their traffic is direct—people typing 'cupshup' into their browser. This isn't brand awareness; it's brand necessity. Their organic search is a meager 48%, suggesting they aren't playing the content game. They're playing the activation game, where the ROI happens offline and the clients come knocking.
Keyword Contradictions
Their top keywords tell the real story. 'Snabbit ads' (1,030 volume) and 'crypto cafe in mumbai' (60 volume) aren't martech terms—they're hyperlocal experiments. This is a company that doesn't write about trends; they create physical spaces for them. While competitors blog about 'trendjacking,' CupShup is the trend.
The tech stack (Tailwind, Bootstrap, Vercel) is standard, almost underwhelming for a martech giant. But that's the point. Their website isn't the product; it's a brochure. The real tech is in their logistics, their offline activation network, and their ability to bridge physical disruptions with digital conversations.
- Hyperlocal disruption as a service: They don't target audiences; they ambush them in the wild.
- Offline-first virality: Their case studies (like 'university admission offline events') prove they convert physical moments into digital noise.
- Silent scale: 236 employees, $36M revenue, and zero hype. They are the definition of quiet power.
The Martech Outlier
CupShup proves you don't need a digital footprint to build a digital empire. If you want to understand the future of marketing, stop looking at screens and start looking at street corners.
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https://oljcesaxydkxyyaldaug.supabase.co/storage/v1/object/sign/cupshup%20team/CupShupLogo.png?token=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJ1cmwiOiJjdXBzaHVwIHRlYW0vQ3VwU2h1cExvZ28ucG5nIiwiaWF0IjoxNzQ3MjI0MDgxLCJleHAiOjE3Nzg3NjAwODF9.OGHxbFcIC1dffLgYo8iVn87ztYWLlxH7XGoARZ0TPpM
Meta Tags
Integrated Marketing Agency | CupShup – Hyperlocal, Digital & Offline Brand Movements
CupShup is the Innovation HQ for modern brands—bridging hyperlocal disruption, offline activations, and digital virality. Marketing That Moves.
CupShup - AI-Powered Marketing Excellence
10+ years of marketing expertise, now supercharged with AI. Integrated campaigns across digital, offline, and experiential marketing.
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About cupshup.co.in
CupShup is the Innovation HQ for modern brands—bridging hyperlocal disruption, offline activations, and digital virality. Marketing That Moves.
Company Overview
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Technology Stack
cupshup.co.in uses 8 technologies across their website including Google Fonts, HSTS, Vercel, and more.
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Google Fonts
Security
HSTS
Cloud & Hosting
Vercel
Analytics & Marketing
Google Analytics
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Lazy Loading
Web Standards
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Traffic & Audience
cupshup.co.in receives approximately 1.5K monthly visitors and ranks #9,632,466 globally. The website has a bounce rate of 34% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:50 on the site.
The majority of cupshup.co.in's traffic comes from .
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