customonline.com
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CustomOnline: The $147M B2B IT Giant Hiding in Plain Sight
A deep dive into the 725-employee IT solutions provider that dominates a niche most founders ignore
With 725 employees and $147.2M in revenue, CustomOnline.com isn't your typical SaaS startup—it's a B2B IT solutions powerhouse that proves you don't need a flashy brand to build an empire. While everyone chases AI hype, this company quietly dominates the 'boring' infrastructure space.
"They don't need 100K monthly visitors when each visitor is worth thousands in enterprise contracts."
The Traffic Paradox
CustomOnline's 8,843 monthly visits seem microscopic until you realize their top keywords reveal the real game: 'ccs careers' (670 searches) and 'custom computer specialists careers' (160 searches). They're not chasing broad traffic—they're building a talent moat. The low volume is a feature, not a bug: high-intent, low-competition keywords that convert to enterprise deals, not ad revenue.
The Enterprise Playbook
David Carlson (SVP Sales) leads a machine built for B2B relationships, not viral loops. The tech stack—jQuery, Bootstrap, Google Analytics—screams 'functional over fashionable.' While startups obsess over Webflow and Next.js, CustomOnline ships what works for their clients: reliable, accessible, and integrable systems. Their 38% direct traffic proves customers know exactly where to find them.
The company's blog redirects to accessibe.com, suggesting either a partnership or a strategic pivot toward accessibility compliance—a $600M+ market opportunity. This isn't a content marketing play; it's a compliance-driven service extension that turns their IT infrastructure expertise into recurring revenue.
- Revenue per employee: ~$203K—healthy for IT services
- Top 3 organic keywords are all recruitment-focused, signaling growth mode
- Traffic distribution suggests global B2B operations despite 'undefined' country data
- Tech stack is intentionally lightweight—no bloat, just speed
The Anti-Startup Success Story
CustomOnline proves that in B2B IT, depth beats width, relationships beat virality, and $147M beats 'thought leadership' every time.
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Meta Tags
CCS | IT Solutions
H1 Tags
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About customonline.com
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Technology Stack
customonline.com uses 19 technologies across their website including AccessiBe, Font Awesome, Google Fonts, PHP, and more.
Accessibility
AccessiBe
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
Marketing Automation
HubSpot
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
Traffic & Audience
customonline.com receives approximately 8.8K monthly visitors and ranks #2,579,891 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:09 on the site.
The majority of customonline.com's traffic comes from undefined, undefined, .
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