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dako.com
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Dako.com: The Stealth Giant of Digital Health
How a 2,000-visit/month domain powers $223M in revenue
The most telling metric about Dako.com isn't its 2,000 monthly visits—it's the $223M revenue generated by a digital footprint that barely registers on the public web. This is the anatomy of a B2B healthcare giant operating in plain sight.
"When your top keyword is 'dako.com' itself, you've either built a cult following or your customers don't need Google to find you."
The Invisible Pipeline
Dako's traffic profile reveals a classic enterprise healthcare play: 52% direct traffic means customers come back without search. This isn't a growth startup—it's a workflow dependency. The 24% organic search is mostly diagnostic queries like 'pdl1 22c3'—technical terms that signal institutional knowledge, not commercial intent. These aren't shoppers; they're practitioners.
The Geography of Trust
The traffic distribution—42.6%, 32.3%, 25.1%—reveals a global footprint with no single market dominance. For a health tech company, this isn't a bug; it's the architecture of regulatory compliance. Each percentage point represents a different regulatory regime, different clinical protocols, and different reimbursement models. This is a company that grew by solving for complexity, not scale.
- Zero detected technologies suggests a heavily custom stack—likely legacy systems that can't be scraped
- Top keywords are all technical: 'pdl1 22c3', '22c3 pharmdx'—clinical terminology, not brand searches
- 889 employees for $223M revenue = $250K revenue per employee—typical for specialized healthcare
- 52% direct traffic indicates a sticky product that becomes institutional memory
Dako isn't playing the growth-hockey-stick game. This is infrastructure healthcare—the invisible layer that pathologists rely on daily. The 90 monthly searches for 'dako.com' and '22c3 dako' suggest a customer base that knows exactly where to go. No discovery needed. No content marketing. Just deep integration into clinical workflows that would be catastrophic to replace.
The Anti-Startup Playbook
Revenue follows relationships, not rankings
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About dako.com
Company Overview
Traffic & Audience
dako.com receives approximately 2.1K monthly visitors and ranks #9,225,169 globally. The website has a bounce rate of 43% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
The majority of dako.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about dako.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit dako.com directly at https://dako.com.