In a world obsessed with AI and SaaS, DataFit proves that deep, specialized consulting can be wildly profitable. They aren't selling software; they are selling physical capability, reducing workplace injury costs by leveraging data-driven muscular assessments.

"DataFit isn't just assessing health; they are quantifying the ROI of physical safety in industrial sectors."

The tech stack is minimal—Tailwind CSS, Bootstrap, jQuery—indicating a pragmatic approach. They aren't wasting resources on flashy front-end engineering; the focus is entirely on content delivery and lead generation. The 45% direct traffic share is the most telling metric: it implies strong brand recall and repeat business, a hallmark of B2B success.

• Founder-Led Momentum: Tom Gilliam and Patrick Knox provide strong leadership continuity.
• B2B Focus: High direct traffic suggests established contracts and enterprise clients.
• Data-Driven Consulting: Moving beyond intuition to physical assessments reduces liability for clients.