delaero.com
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The Data Integration Whisperer
Delaero fixes the costly friction between your workforce systems. At $0.6M revenue, they're a quiet giant in the integration space.
Your HR system, payroll, and time-tracking software are supposed to work together. Instead, they're speaking different languages, causing data chaos and costing you money. Delaero doesn't just integrate systems; they translate the silence between them.
"They aren't selling software; they're selling the silence when your systems finally talk to each other."
The Invisible Glue
Delaero operates in the invisible layer where most SaaS companies fail: the integration layer. With a team of just 8 people, they generate $75,000 in revenue per employee. This isn't a scale play; it's a precision play. They target the painful, specific gaps—like the 'bcbsri/autopay' and 'ukg pro harbor freight' queries that dominate their keyword profile—proving they solve problems too specific for generalist consultants but too complex for off-the-shelf software.
The 'Dealer' Philosophy
Notice their tagline: 'Welcome Dealer.' It's a deliberate, almost provocative choice. In the B2B tech world, everyone wants to be a 'partner' or a 'platform.' Delaero positions itself as a 'dealer'—a direct, no-nonsense transaction. You have a data problem; they have the technical fix. No fluff, no ecosystem lock-in, just the integration expertise to eliminate the 'frustration and anxiety' of misaligned systems.
The tech stack reveals their strategy. They lean on battle-tested tools like jQuery, Bootstrap, and Tailwind CSS—not the shiniest frameworks, but the most reliable. This isn't a company chasing tech trends; they're building a functional, stable foundation for enterprise clients who prioritize uptime over innovation theater. The presence of PWA (Progressive Web App) support suggests they value accessibility and performance for their clients' end-users, not just flashy dashboards.
- Revenue-per-employee ratio ($75k) suggests high-margin, high-touch consulting.
- Keyword strategy targets specific, high-intent system conflicts (e.g., UKG Pro integrations).
- Leadership is deep in the trenches: The President and COO are both listed as active consultants.
- Traffic volume (135 visits) indicates a referral-based or word-of-mouth sales model, not SEO-driven growth.
The Anti-Startup Startup
Delaero proves that in a world obsessed with scale, there is immense value in being the specialized fixer for broken enterprise workflows. They are the plumbers of the SaaS ecosystem—essential, expensive, and rarely noticed until the pipes burst.
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Home | Delaero, Inc.
Welcome Dealer. Now you can avoid the frustration and anxiety of dealing with data issues when your systems are not aligned.
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About delaero.com
Welcome Dealer. Now you can avoid the frustration and anxiety of dealing with data issues when your systems are not aligned.
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delaero.com uses 17 technologies across their website including Font Awesome, Adobe Fonts, PHP, WordPress, and more.
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Font Awesome, Adobe Fonts
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delaero.com receives approximately 135 monthly visitors. The website has a bounce rate of 35% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:00 on the site.
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