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Desana: The Data-Driven Workspace OS
How a 41-person startup is turning the global flexible workspace market into a single, intelligent platform
While everyone else is building a better office booking app, Desana is building the operating system for the entire global workspace market. They're not selling desks—they're selling intelligence.
"They're not competing with WeWork—they're making them all interoperable, one API call at a time."
The Enterprise Play
Desana targets the exact sweet spot that most flexible workspace providers ignore: mid-market and enterprise companies managing distributed teams. With 41 employees and $4.8M in revenue, they've achieved a remarkable $117K revenue per employee—significantly higher than traditional real estate tech. Their 60% direct traffic indicates a product that sells itself, while 32% organic search shows they're capturing intent from buyers actively seeking solutions.
The Network Effect Moat
Here's the genius: Desana isn't building offices—they're building a marketplace where every flexible workspace becomes an endpoint. With 8,768 monthly visits and a global rank of #1,245,453, they're early but growing. The real power is in their data layer: by connecting to hospitality and workspace markets, they're creating a real-time pricing and availability database that becomes more valuable with every new location added. This is infrastructure, not just software.
The tech stack reveals their priorities: jQuery, Tailwind CSS, and Bootstrap suggest a pragmatic, functional-first approach rather than chasing bleeding-edge frameworks. More telling are the analytics and tracking tools—Google Analytics, LinkedIn Insight Tag, and HSTS—indicating a data-obsessed culture that measures everything. They're building for scale, not for show.
- Radical budget optimization through permission controls and data-driven insights
- Global marketplace MSA that aggregates fragmented workspace markets
- Real estate strategy intelligence that goes beyond simple booking
- Enterprise-grade security and compliance (HSTS, privacy policies)
The Infrastructure Play Wins
While competitors fight over desk reservations, Desana is becoming the Stripe of workspace—abstracting complexity and owning the intelligence layer. With a 41-person team generating $4.8M, they're proving that in B2B SaaS, focus beats scale. The question isn't whether flexible work is the future—it's who owns the data that makes it work. Desana is betting on themselves.
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Desana | Space for work at the speed of modern business
A whole market MSA to use the global flexible workspace and hospitality market. Data driven insight for real estate strategy. Radically increase the efficiency of workspace spend through budget optimization and permission control.
A whole market MSA to use the global flexible workspace and hospitality market. Data driven insight for real estate strategy. Radically increase the efficiency of workspace spend through budget optimization and permission control.
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About desana.io
A whole market MSA to use the global flexible workspace and hospitality market. Data driven insight for real estate strategy. Radically increase the efficiency of workspace spend through budget optimization and permission control.
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Technology Stack
desana.io uses 14 technologies across their website including HSTS, Squarespace, jsDelivr, and more.
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Traffic & Audience
desana.io receives approximately 8.8K monthly visitors and ranks #1,245,453 globally. The website has a bounce rate of 26% with visitors viewing an average of 17.0 pages per visit. Users spend an average of 5:02 on the site.
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