deskside.com
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Deskside: The 6-Person MSP Raking in $400k
A lean, mean IT support machine thriving in a crowded market.
In the vast ocean of managed IT services, Deskside isn't trying to be the biggest fish; it's perfecting the art of being the sharpest. With a tiny team of just 6 employees, this boutique firm is generating $400,000 in revenue by doing one thing better than the giants: getting personal.
"They aren't chasing scale; they are maximizing value per client."
The Efficiency Paradox
Most MSPs (Managed Service Providers) scale by hiring aggressively. Deskside defies this logic. With $400k in revenue across 6 people, they are operating at roughly $66k revenue per employee. This suggests a high-touch, premium service model where automation (using jQuery, Tailwind, and Bootstrap) handles the heavy lifting, allowing the small human team to focus on complex 'deskside' issues.
The 'Direct' Relationship
Traffic data reveals a fascinating insight: 39% of their traffic is Direct, nearly matching their 38% Organic Search share. This is unusual for a company of this size. It implies high brand recall and repeat business. Clients aren't just finding them via Google; they are typing 'deskside.com' directly into their browsers. This is the signature of a sticky service provider.
The keyword data supports this niche focus. Their top organic keyword is 'deskside support' with a modest 210 monthly volume. They aren't competing for broad, high-volume terms like 'IT support'—a battleground dominated by massive aggregators. Instead, they own their specific brand vertical.
- Hyper-Niche Focus: Dominating 'deskside support' rather than generic IT terms.
- High-Touch Retention: 39% direct traffic indicates strong client loyalty.
- Lean Tech Stack: Uses accessible tools (jQuery, Bootstrap) to keep overhead low.
The Boutique Blueprint
Deskside proves you don't need 100 employees to build a sustainable tech service business. By owning a specific keyword and delivering high-value support, they've built a fortress that big competitors can't easily breach.
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Managed IT Services
Discover how managed IT services streamline your business. Enhance efficiency, reduce downtime, and focus on growth with expert IT support.
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About deskside.com
Discover how managed IT services streamline your business. Enhance efficiency, reduce downtime, and focus on growth with expert IT support.
Company Overview
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Technology Stack
deskside.com uses 18 technologies across their website including Font Awesome, PHP, WordPress, and more.
Fonts
Font Awesome
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PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Advertising
Google Ads, Facebook Pixel
Analytics & Marketing
Matomo, Google Tag Manager, Google Analytics
Traffic & Audience
deskside.com receives approximately 992 monthly visitors. The website has a bounce rate of 42% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:15 on the site.
The majority of deskside.com's traffic comes from undefined, .
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