detour.com is a masterclass in digital real estate gone wrong. With a $4M revenue claim, 23 employees, and the word 'detour' commanding 23K monthly searches, this domain should be a thriving food & drink platform. Instead, it's a parked page asking you to buy it. The story isn't about what exists—it's about what could have been.

"A team of 23 people generating zero traffic isn't a startup—it's a ghost ship sailing on a parked domain."

The tech stack tells its own story. Next.js, AWS, and modern UI libraries suggest a team that knows how to build. But a Progressive Web App (PWA) with zero users is like a race car parked in a garage. The tools are there, the engine is cold, and the domain—worth potentially six figures—is being sold off instead of leveraged.

• Zero organic traffic despite high-volume keywords
• 23 employees with no visible product or social presence
• Modern tech stack (Next.js, AWS) powering a parked page
• $4M revenue claim with no customers, reviews, or growth
• Domain value being liquidated instead of business value being built