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diagenode.com

20 technologies
VerifiedGrowingVisit17.4K/mo$26M16720 Tech20 Leads
Deep Dive

Diagenode: The Epigenetics Workhorse

A $25M revenue company quietly powering life science research worldwide

In the high-stakes world of epigenetics research, Diagenode operates as the reliable engine room—less flashy than the genomics giants, but indispensable. With 167 employees and $25.9M in revenue, this Belgian-American company isn't chasing AI headlines; they're building the physical tools that make breakthroughs possible.

$25.9M
annual revenue
167
employees
17.4K
monthly visits
49%
organic search traffic

"Diagenode doesn't sell dreams—they sell sonication tubes and transposases that work. In a market obsessed with disruption, they're winning with reliability."

The Researcher's Toolkit

Their product mix reveals a clear strategy: dominate the sample prep workflow. The Bioruptor sonication system (370 monthly searches) is their flagship—virtually every epigenetics lab needs chromatin shearing. They've layered on automation (IP-Star®) and complete kits (ATAC-seq, ChIP-seq), creating a sticky ecosystem where researchers buy multiple components. It's not sexy, but it's sticky.

The Traffic Paradox

Here's the puzzle: 17.4K monthly visits for a $25M revenue company suggests either extremely high conversion rates or a high-value B2B model. With 36% direct traffic, they're likely getting repeat business from established labs. The 49% organic search shows they're top-of-mind for specific queries like 'bioruptor'—but their global rank (#1.5M) indicates they're not playing the broad content game. They're playing the precision game.

The tech stack tells a story of pragmatic modernization. They're using Tailwind CSS, Vite, and Bootstrap alongside jQuery—a hybrid approach suggesting they're evolving without breaking what works. Hotjar and Zendesk indicate they're serious about user experience and support, critical for technical products where researchers need help mid-experiment.

  • Bioruptor is their moat: 370 monthly searches for a specific product name is rare brand equity in science
  • Japanese market presence: 'DNA断片化処理' (DNA fragmentation processing) ranks #5—showing global reach beyond Europe
  • Automation focus: IP-Star® targets high-throughput labs, moving beyond manual workflows
  • Kit-based expansion: From instruments to consumables and reagents, increasing lifetime value per customer
They DON'T chase the hottest trends (no single-cell, no NGS sequencing hardware)
They DO own critical sample prep steps that every epigenetics experiment requires
They DON'T have massive web traffic or content marketing dominance
They DO have 25.9M in revenue with steady, predictable B2B relationships
They DON'T appear in mainstream tech funding news
They DO solve real problems: Chromatin shearing quality directly impacts experiment success

The Unsexy Billion-Dollar Playbook

Diagenode proves that in life sciences, owning the workflow beats owning the headlines. Their $25M revenue with 167 employees suggests 150K+ per employee—a healthy B2B model. For investors, this is a stable cash flow business in a growing field. For founders, it's a lesson: solve the boring, essential problems first, then expand. The real question isn't whether epigenetics grows, but whether Diagenode can defend its sample prep turf as automation and integration accelerate.

What tech stack does Diagenode use?

40 detected
Security1
CDN1
Cloud & Hosting2
Customer Support1
Build Tools1
JavaScript Libraries2
Tracking & Analytics20
F
Facebook Pixel
L
LinkedIn Insight Tag
G
Google Tag Manager
H
Hotjar
H
Hotjar
T
Twitter Pixel
C
Cloudflare
G
Google APIs
G
Google Ads
F
Facebook Pixel
G
Google Tag Manager
G
Google Static
T
Twitter Ads
G
Google DoubleClick
T
Twitter/X
G
Google Analytics
H
Hotjar
F
Facebook
J
jsDelivr
P
Pardot

How much traffic does Diagenode get?

Traffic & Engagement

17.4K
Monthly Visits
1.6
Pages/Visit
0:23
Avg. Duration
42%
Bounce Rate
Monthly Traffic Trend-25%
23.2K
Oct 2025
Oct
15.9K
Nov 2025
Nov
17.4K
Dec 2025
Dec

Traffic Sources

Search
49%
Direct
36%
Social
5%
Referrals
8%
Email
0%
Paid
2%

Where is Diagenode's audience located?

🌍35.0%
🌍12.3%
🌍11.6%
🌍10.9%
🌍6.1%

What keywords does Diagenode rank for?

5 keywords
1bioruptor370 vol
2c20000021220 vol
3diagenode atac-seq kit160 vol
4diagenode pa-tn5 transposase - loaded150 vol
5dna断片化処理130 vol

How is Diagenode's SEO?

Meta Tags

title103 chars

Epigenetics, DNA Methylation, Chromatin Analysis, Bioruptor Sonication, IP-Star® Automation | Diagenode

description144 chars

Diagenode is an international life sciences company which mainly focus on innovative instruments and reagents systems for life science research.

languageEN

Schema Types

Organization

What is Diagenode's revenue?

$26M
Annual Revenue
167
7%
Employees
$155K
Revenue/Employee
Buranda, AU
Headquarters

Who works at Diagenode?

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What do customers think of Diagenode?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Diagenode

What is Diagenode's Revenue?
Diagenode generates approximately $26M in annual revenue. With 167 employees, that's $155,000 per employee.
What does Diagenode do?
Diagenode is an international life sciences company which mainly focus on innovative instruments and reagents systems for life science research.
How fast is Diagenode growing?
Diagenode employee count has changed by 7% year over year.
What technologies does Diagenode use?
Diagenode uses 20 technologies across their website including Fonts, Security, CDN. Key technologies include Font Awesome, reCAPTCHA, cdnjs.
Who are Diagenode's competitors?
Diagenode's main competitors include BioLegend, Active Motif. These companies operate in similar markets and compete for the same customer base.

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About diagenode.com

Diagenode is an international life sciences company which mainly focus on innovative instruments and reagents systems for life science research.

Company Overview

diagenode.com
Website
science_and_education
Industry
#1,540,935
Global Rank
17.4K
Monthly Visitors
20
Technologies
20+
Employees

Contact diagenode.com

Technology Stack

diagenode.com uses 20 technologies across their website including Font Awesome, reCAPTCHA, cdnjs, and more.

Fonts

Font Awesome

Security

reCAPTCHA

CDN

cdnjs

Cloud & Hosting

Amazon S3, Cloudflare

Advertising

DoubleClick Floodlight, Twitter Pixel, LinkedIn Insight Tag, Google Ads +1 more

CRM

Salesforce

Traffic & Audience

17.4K
Monthly Visits
42%
Bounce Rate
1.6
Pages/Visit
0:23
Avg. Duration

diagenode.com receives approximately 17.4K monthly visitors and ranks #1,540,935 globally. The website has a bounce rate of 42% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:23 on the site.

The majority of diagenode.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is diagenode.com?
Diagenode is an international life sciences company which mainly focus on innovative instruments and reagents systems for life science research.
What technologies does diagenode.com use?
diagenode.com uses 20 technologies including Font Awesome, reCAPTCHA, and 14 more. View the full tech stack analysis above.
How do I contact diagenode.com?
You can contact diagenode.com via email at [email protected] or through their contact page.
What are diagenode.com's social media accounts?
diagenode.com is active on twitter, facebook, linkedin. You can find links to all their social media profiles in the social section above.
Is diagenode.com hiring?
Check diagenode.com's careers page for current job openings and opportunities. The company has 20+ known employees.
How popular is diagenode.com?
diagenode.com receives approximately 17.4K monthly visitors and ranks #1,540,935 globally. Traffic is growing by 9.5% month-over-month.

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This page provides publicly available information about diagenode.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit diagenode.com directly at https://diagenode.com.