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DojoMojo: The 11-Person Growth Engine
How a tiny team built a $1M revenue machine with 1.6M monthly visits
In the crowded world of partnership marketing, DojoMojo operates like a stealth fighter: small, agile, and devastatingly effective. With just 11 employees, this platform is quietly generating $1M in revenue and pulling in over 1.6 million monthly visits—numbers that would make a 100-person SaaS company jealous.
"This isn't a scaling problem—this is a precision engineering masterpiece."
The Traffic Anomaly
DojoMojo's traffic profile defies every growth playbook. With 87% direct traffic and only 4% from organic search, they've achieved what most marketers dream of: a brand so sticky that users don't need to search for it. The 4.1 million backlinks suggest they've become the default infrastructure for partnership marketing, not just another tool in the stack.
The 11-Person Powerhouse
The team structure reveals a ruthless focus on product and customer experience. With roles like Data Science Analyst and QA Engineer but no dedicated marketing team, DojoMojo has built a growth engine that runs on product-market fit rather than ad spend. Their customer experience manager isn't just putting out fires—they're likely the secret weapon behind that 87% direct traffic.
The tech stack tells a story of pragmatic efficiency. Built on jQuery and Tailwind CSS with heavy CDN usage, DojoMojo prioritizes speed and reliability over chasing the latest frameworks. They're not wasting engineering cycles on shiny objects—they're shipping.
- 87% direct traffic proves exceptional brand recall and user retention
- 4.1M backlinks suggest they've become industry infrastructure
- 11 employees generating $1M revenue = $90K per employee
- Traffic dominated by branded searches, indicating market leadership
The Anti-Growth Playbook
DojoMojo proves that product excellence beats marketing spend. In an era of bloated teams and endless funding rounds, this 11-person, $1M revenue machine is a masterclass in focused execution and sustainable growth.
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DojoMojo - The Home of Partnership Marketing
Growth Acquisition Made Easy. DojoMojo is a platform to build a true end-to-end funnel for customer growth and engagement.
DojoMojo
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About dojomojo.com
Growth Acquisition Made Easy. DojoMojo is a platform to build a true end-to-end funnel for customer growth and engagement.
Company Overview
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Technology Stack
dojomojo.com uses 14 technologies across their website including Google Fonts, cdnjs, unpkg, Cloudflare, and more.
Fonts
Google Fonts
CDN
cdnjs, unpkg, jsDelivr
Cloud & Hosting
Cloudflare
Email Marketing
Mailchimp
Product
Appcues
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
dojomojo.com receives approximately 1.7M monthly visitors and ranks #45,985 globally. The website has a bounce rate of 85% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 1:27 on the site.
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