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dpiinc.com
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dpiinc.com

8 technologies
VerifiedGrowingVisit5.3K/mo$3M288 Tech
Deep Dive

DPI Inc: The Invisible Engine

A 28-person team generating $3.4M in revenue. Who are they?

In a world obsessed with hypergrowth and VC funding, Digital Products International (DPI) represents a different, quieter archetype of success. With a lean team of 28 and $3.4M in revenue, they operate as a specialized backend engine rather than a consumer-facing brand.

28
employees
$3.4M
annual revenue
5,262
monthly visits
45%
direct traffic

"They don't need to rank #1 on Google because their clients aren't browsing—they're buying."

The B2B Backend Play

DPI Inc. isn't chasing the general public. Their traffic profile is telling: 45% is direct, meaning clients type 'dpiinc.com' directly into their browser. This isn't accidental traffic; it's habitual usage by a dedicated B2B client base. The 30% organic search traffic is dominated by branded queries like 'dpi inc' and 'digital products international,' indicating a brand that is known and sought out, not discovered.

The 'DPI050' Mystery

The most intriguing data point is the keyword 'dpi050' with 190 monthly searches. This isn't a brand name—it's likely a specific product SKU or internal code. For a company of this size, a single SKU driving nearly 200 searches suggests a 'hero product' strategy. They aren't trying to sell everything; they are the go-to source for specific, high-demand digital components.

The technology stack reveals a pragmatic approach. They use Squarespace for the frontend—a decision that prioritizes ease of management over custom engineering. However, they layer on Tailwind CSS and Bootstrap for styling, and prioritize performance with Lazy Loading and HSTS. It’s a stack that says: 'We care about speed and reliability, but we won't waste engineering hours on infrastructure we don't need to own.'

  • The Trustpilot score of 3.2/5 with only 1 review suggests either a low volume of consumer interaction or a B2B model where public reviews aren't the norm.
  • Leadership is structured for operations: A Director of Purchasing and Inventory Management sits alongside a Regional Director of Sales, indicating a heavy focus on supply chain logistics.
  • The domain age and lack of funding data point to a bootstrapped or long-standing private entity, valuing cash flow over valuation.
No flashy social media presence (Twitter link is broken/gpx.com)
High direct traffic retention
No massive organic search footprint
Specialized product focus (e.g., 'dpi050')
No public funding or hypergrowth narrative
Lean operational structure (28 employees)

The Unsexy SaaS Alternative

DPI proves you don't need to be a unicorn to build a sustainable, multi-million dollar business.

What tech stack does Dpiinc use?

9 detected
Security1
Web Standards1
Tracking & Analytics1
G
Google Analytics

How much traffic does Dpiinc get?

Traffic & Engagement

5.3K
Monthly Visits
1.3
Pages/Visit
0:14
Avg. Duration
88%
Bounce Rate
Monthly Traffic Trend+7208%
72
Oct 2025
Oct
642
Nov 2025
Nov
5.3K
Dec 2025
Dec

Traffic Sources

Search
30%
Direct
45%
Social
15%
Referrals
8%
Email
0%
Paid
2%

Where is Dpiinc's audience located?

🌍100.0%

What keywords does Dpiinc rank for?

5 keywords
1dpi inc60 vol
2digital products international, inc.40 vol
3digital products international inc.30 vol
4dpi, inc.20 vol
5dpi050190 vol

How is Dpiinc's SEO?

Open Graph Image

OG Image preview
og:image

http://static1.squarespace.com/static/59ea37b38a02c75642cfad99/t/67193f8a0a53f4696db2fc39/1729707914132/digitalproductsinternational-logo15web.png?format=1500w

Meta Tags

title36 chars

Digital Products International, Inc.

description36 chars

Digital Products International, Inc.

languageEN-US

Schema Types

WebSiteLocalBusiness

What is Dpiinc's revenue?

$3M
Annual Revenue
28
75%
Employees
$123K
Revenue/Employee
St. Louis, United States
Headquarters

Who works at Dpiinc?

Loading leads...

What do customers think of Dpiinc?

dpiinc.com

dpiinc.com

3.2
1 reviews

Categories

TV store#undefinedHome Audio Store#undefinedElectronics Company#undefinedElectronics Store#undefinedHi-fi shop#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (1)

Filter by rating:
Misty WitterVerified
12/24/2021
🇺🇸 United States9 reviewsOrganicUnverified
Useless!!!

I bought a pair of earbuds for my husband and within 4 months they LITERALLY fell apart!! wires cracked open, and the resting place for the right earbud, came apart, like 2 pieces, held on by a wire, till that gave. The first time I called I spoke to "Zach", he was beyond rude!! started yelling at me "how am i supposed to help you without a model number"(which there was none on what's left of the earbuds. I told him that the company was useless and hung up. He actually had the edacity to CALL ME BACK and yell at me that he cant help me without the model number and the company is not useless, I hung up. I got the model number from the company I purchased it from, called Digital Products International again and got "Zach" again. I asked to speak to someone else which he argued with me, yelling again and talking over me. I finally had to tell him I was the customer and when a customer asks to speak to another agent or supervisor he is to do so. He finally transferred me. I went through all of this only to learn that they wont honor their warranty as it has damage. When things fall apart, there is usually damage. I highly recommend you NOT to purchase anything from this company!! Rude, condescending, and in a nutshell, useless like I told Zach. And I ordered the earbuds through Fingerhut, so make sure if you order something thru them the manufacture is not iLive

Frequently Asked Questions about Dpiinc

What is Dpiinc's Revenue?
Dpiinc generates approximately $3M in annual revenue. With 28 employees, that's $122,500 per employee.
What does Dpiinc do?
Digital Products International, Inc.
How fast is Dpiinc growing?
Dpiinc employee count has changed by 75% year over year.
What technologies does Dpiinc use?
Dpiinc uses 8 technologies across their website including Fonts, Security, CMS. Key technologies include Adobe Fonts, HSTS, Squarespace.
Who are Dpiinc's competitors?
Dpiinc's main competitors include CPI. These companies operate in similar markets and compete for the same customer base.
What do customers think of Dpiinc?
Dpiinc has a Trustpilot score of 3.2 out of 5 (3 stars) based on 1 customer reviews.

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How to contact Dpiinc?

What are Dpiinc's key pages?

Export dpiinc.com Data

Download the complete tech stack, analytics, leads, and company data for dpiinc.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

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About dpiinc.com

Digital Products International, Inc.

Company Overview

dpiinc.com
Website
business_and_consumer_services
Industry
#4,525,688
Global Rank
5.3K
Monthly Visitors
8
Technologies

dpiinc.com Key Pages

dpiinc.com Social Media

Contact dpiinc.com

Technology Stack

dpiinc.com uses 8 technologies across their website including Adobe Fonts, HSTS, Squarespace, and more.

Fonts

Adobe Fonts

Security

HSTS

CMS

Squarespace

Performance

Lazy Loading, Priority Hints

Web Standards

Twitter Cards

CSS Frameworks

Bootstrap, Tailwind CSS

Traffic & Audience

5.3K
Monthly Visits
88%
Bounce Rate
1.3
Pages/Visit
0:14
Avg. Duration

dpiinc.com receives approximately 5.3K monthly visitors and ranks #4,525,688 globally. The website has a bounce rate of 88% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:14 on the site.

The majority of dpiinc.com's traffic comes from .

Frequently Asked Questions

What is dpiinc.com?
Digital Products International, Inc.
What technologies does dpiinc.com use?
dpiinc.com uses 8 technologies including Adobe Fonts, HSTS, and 2 more. View the full tech stack analysis above.
How do I contact dpiinc.com?
You can contact dpiinc.com via email at [email protected] or through their contact page.
What are dpiinc.com's social media accounts?
dpiinc.com is active on twitter. You can find links to all their social media profiles in the social section above.
How popular is dpiinc.com?
dpiinc.com receives approximately 5.3K monthly visitors and ranks #4,525,688 globally. Traffic is growing by 719.6% month-over-month.

Related Searches

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This page provides publicly available information about dpiinc.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit dpiinc.com directly at https://dpiinc.com.