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Driverly: The AI-First Insurtech from Wales
A 16-person team building the intelligence layer for modern insurance
While giants like Lemonade focus on consumer-facing UX, Driverly is building the invisible intelligence layer that powers the entire insurance value chain. Based in Cardiff, this 16-person team is betting that AI will rewrite the rules of risk assessment, and they're doing it with just $1.5M in funding.
"Driverly isn't selling insurance—they're selling intelligence to those who do."
The B2B2C Play
Driverly's model is elegantly simple: they provide AI-powered insurance intelligence to partners across the customer lifecycle. Rather than competing with insurers, they enable them. This B2B2C approach means their 602 monthly visits are just the tip of the iceberg—most of their impact happens through white-labeled partnerships.
The Efficiency Equation
With $2.1M in revenue from just 16 employees, Driverly generates approximately $131K per employee. This lean operation suggests they're either pre-scale or operating with extreme efficiency. The $1.5M funding round likely fuels product development rather than aggressive expansion, keeping them focused on perfecting their AI models.
The tech stack reveals their priorities: React and Tailwind CSS for rapid frontend iteration, Webpack for bundling, and Zendesk for customer support. The absence of heavy enterprise tools suggests they're still in growth mode, not yet at the scale where complex CRM systems become necessary. Their use of Lazy Loading and Priority Hints shows attention to performance—a critical factor when selling to insurance companies with legacy systems.
- AI-powered risk assessment across the customer lifecycle
- B2B2C model targeting insurance partners, not end consumers
- Lean operations with $131K revenue per employee
- UK-focused with potential for European expansion
- Built on modern web technologies for agility
The Quiet AI Revolution
Driverly proves that in insurance, the real disruption happens in the background, not the front end. Their 16-person team is building the intelligence layer that could power the next generation of insurance products—if they can scale their models and partner network fast enough.
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Driverly, AI-Powered Insurance Intelligence
Driverly is an Insurtech based in Cardiff, Wales, with a mission to bring insurance to the 21st century. We offer AI-powered Insurance Intelligence at different stages of the customer life cycle.
Driverly, AI-Powered Insurance Intelligence
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About driverly.ai
Driverly is an Insurtech based in Cardiff, Wales, with a mission to bring insurance to the 21st century. We offer AI-powered Insurance Intelligence at different stages of the customer life cycle.
Company Overview
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Technology Stack
driverly.ai uses 14 technologies across their website including Font Awesome, HSTS, Sentry, and more.
Fonts
Font Awesome
Security
HSTS
Error Tracking
Sentry
CMS
Wix
Customer Support
Zendesk
Performance
Lazy Loading, Priority Hints
Traffic & Audience
driverly.ai receives approximately 602 monthly visitors. The website has a bounce rate of 37% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 1:11 on the site.
The majority of driverly.ai's traffic comes from undefined, .
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