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Dynamate: The 800-Pound Gorilla in Belgian IT
A €8M+ revenue engine hiding in plain sight with a bold growth strategy
In the crowded Belgian tech services landscape, most agencies whisper. Dynamate shouts. With €8.6M in revenue and 66 employees, this isn't another startup—it's a scale-up executing a playbook that should make competitors nervous.
"They're not selling IT services—they're selling digital transformation that makes businesses 'stronger and smarter.' That's positioning with teeth."
The Hidden Traffic Engine
Dynamate's organic search strategy reveals a calculated, niche-focused approach. They rank for high-value keywords like 'business central' (20K monthly volume) and 'peppol directory' (13K), not generic IT terms. This isn't accidental SEO—it's a deliberate hunt for enterprise clients with real budgets. Their 46% organic traffic share means they're building a moat, not buying leads.
The Shopify Playbook
Look at their keyword strategy: 'shopify product page' (900 monthly volume) sits at the top. This tells a story. They're positioning as e-commerce specialists while maintaining enterprise IT capabilities. It's a dual-track strategy—capture mid-market e-commerce growth while serving larger business central implementations. Smart segmentation or strategic confusion? With €8.6M revenue, it's clearly working.
- €8.6M revenue with 66 employees = ~€130K revenue per employee (efficient for services)
- 46% organic traffic = building sustainable client acquisition, not ad-dependent
- Niche keyword dominance in 'Business Central' and 'Peppol' = enterprise focus
- Shopify + enterprise IT = serving both growing e-commerce and established businesses
The most telling signal? They're not shouting about their clients or case studies. This suggests either a referral-driven business (strong word-of-mouth) or a deliberate opacity that prioritizes direct engagement over public marketing. For a €8.6M services company, the latter would be unusual—referral-driven seems more likely, which is actually a strength in the Belgian market where relationships trump digital presence.
The Belgian IT Scale-Up Blueprint
Dynamate proves you don't need VC funding or flashy PR to build a €8M+ services business. You need ruthless niche focus, sustainable organic growth, and the discipline to let results speak louder than marketing noise.
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The spark that powers IT! | Dynamate
Digitale transformatie die niet alleen inspireert, maar ook impact maakt. Wij verbinden mensen en technologie om bedrijven sterker en slimmer te maken.
The spark that powers IT!
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About dynamate.be
Digitale transformatie die niet alleen inspireert, maar ook impact maakt. Wij verbinden mensen en technologie om bedrijven sterker en slimmer te maken.
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dynamate.be uses 19 technologies across their website including Wistia, Font Awesome, Adobe Fonts, HSTS, and more.
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dynamate.be receives approximately 5.3K monthly visitors and ranks #3,225,801 globally. The website has a bounce rate of 31% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 0:30 on the site.
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