eatingdisorder.care
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EDCare: The $80M Eating Disorder Titan You've Never Heard Of
A deep dive into the 271-employee behemoth dominating niche mental health with proprietary tech
In a fragmented mental health landscape, EDCare is quietly building an empire. With 271 employees and $80.5M in revenue, they aren't just treating eating disorders—they're industrializing recovery through proprietary, evidence-based protocols that turn clinical expertise into scalable revenue.
"EDCare proves that in healthcare, deep vertical specialization beats horizontal scaling every time."
The Invisible Giant
EDCare operates in plain sight with minimal digital footprint (global rank #5.3M) yet commands massive revenue. Their 42% direct traffic indicates a powerful offline referral network—likely from hospitals, doctors, and insurance networks. This isn't a DTC startup; it's a B2B2C clinical powerhouse where trust is built through outcomes, not SEO.
The Proprietary Advantage
While competitors fight for generic keywords like 'eating disorder therapist,' EDCare dominates with hyper-specific terms: 'ed care omaha' (240 monthly volume) and 'counter transference when working with eating disorders' (130 volume). They've built a moat around specialized clinical knowledge that generic mental health platforms can't replicate.
The tech stack reveals their strategy: jQuery, Tailwind CSS, and Bootstrap suggest a pragmatic, functional website rather than a marketing-driven growth engine. They're not optimizing for virality—they're optimizing for conversion. The lack of Trustpilot reviews isn't a weakness; it's a signal that their business thrives on institutional relationships, not consumer reviews.
- Board-certified professionals with proprietary treatment protocols
- Vertical integration: clinical services + research + nutrition
- Geographic focus: Omaha-based with national reach
- Revenue model: likely insurance-reimbursed clinical care
The Unsexy Billion-Dollar Playbook
EDCare isn't chasing growth hacking—they're building a clinical fortress where expertise, insurance reimbursement, and specialized care create an unbreakable moat. This is how healthcare businesses actually scale: quietly, profitably, and with 271 lives in your hands.
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Eating Disorder Treatment Center - EDCare
EDCare, home to board-certified professionals, is devoted to helping individuals with eating disorders achieve long-term recovery through proprietary, evidence-based treatment programs. Get the support and assistance you need today. Call (866) 771-0861.
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About eatingdisorder.care
EDCare, home to board-certified professionals, is devoted to helping individuals with eating disorders achieve long-term recovery through proprietary, evidence-based treatment programs. Get the support and assistance you need today. Call (866) 771-0861.
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Technology Stack
eatingdisorder.care uses 31 technologies across their website including UserWay, YouTube Embed, Font Awesome, Google Fonts, and more.
Accessibility
UserWay
Video
YouTube Embed
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
Backend Frameworks
Laravel
Programming Languages
PHP
Traffic & Audience
eatingdisorder.care receives approximately 3.5K monthly visitors and ranks #5,294,872 globally. The website has a bounce rate of 72% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:20 on the site.
The majority of eatingdisorder.care's traffic comes from .
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