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Ecologi: Turning Carbon Guilt Into Capital
How a UK startup built a $35M climate action platform that actually works
In a market flooded with greenwashing and vague promises, Ecologi cut through the noise by making climate action as simple as a monthly subscription. This isn't just another offset platform—it's a full-stack climate infrastructure company that's processed millions for high-integrity projects.
"They've turned climate action from a CSR checkbox into a scalable, measurable product that businesses actually use."
The Growth Engine
Ecologi's traffic tells a story of product-market fit. With 56% direct traffic and only 32% organic search, they've built a brand that people seek out intentionally. The top keyword isn't a generic term—it's their own name. This indicates strong word-of-mouth and a product that creates returning users, not just one-time offsetters.
The Trust Paradox
In climate tech, trust is everything. Ecologi's 4.8/5 rating from 738 reviews is exceptional, but their real innovation is transparency. They don't just sell carbon credits; they provide a platform where businesses can track impact, see project verification, and understand exactly where their money goes. This is why they've become the UK's most trusted climate action platform.
The tech stack reveals a pragmatic approach. They use Bootstrap and Ant Design for rapid, reliable UI development. Google Analytics and Clarity provide deep user insights, while Framer suggests they're experimenting with modern, interactive web experiences. Zendesk integration shows they're investing in customer support—a critical differentiator when dealing with complex climate projects.
- Built a subscription model for climate action (think Netflix for carbon offsetting)
- Focus on high-integrity projects with full transparency
- Strong brand identity that drives direct traffic (56%)
- Enterprise-grade platform with robust customer support
The Bottom Line
Ecologi proves that in climate tech, trust beats flash. Their $35M revenue and 4.8-star rating show that businesses will pay for transparency and simplicity. For founders building climate solutions: stop chasing buzzwords and start building infrastructure that makes climate action inevitable.
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Open Graph Image
https://framerusercontent.com/assets/boGLNqTy3CC7hgdo0FpAzuNI2E.png
Meta Tags
Climate leadership starts here | Ecologi
Fund high impact, high integrity climate solutions. Join the UK’s most trusted climate action platform and start making a difference today.
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Reviews (20)
Great company
Great company. Thrilled to be working with them!
Care about the nature
Care about the nature
We contacted Ecologi close to the end…
We contacted Ecologi close to the end of our BSI certification assessment once the offsetting requirements had been confirmed. The Ecologi team fully understood the requirements for BSI accreditation under ISO 14068 and went above and beyond to help us to fulfill these within the tight time scale. They made the whole process easy and transparent. We will definitely be using them again in the future
Great for any business, big or small
Easy & effect. Even a small business like mine can contribute to a sustainable future with Ecologi 🌳
No Hard Sell!
No Hard Sell! The team at Ecologi were very patient with the sign-up process. letting us work at our own speed. My thanks to them all!
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About ecologi.com
Fund high impact, high integrity climate solutions. Join the UK’s most trusted climate action platform and start making a difference today.
Company Overview
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Technology Stack
ecologi.com uses 14 technologies across their website including Google Fonts, HSTS, Framer, and more.
Fonts
Google Fonts
Security
HSTS
CMS
Framer
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Customer Support
Zendesk
Analytics & Marketing
Clarity, Google Tag Manager, Google Analytics
Traffic & Audience
ecologi.com receives approximately 113.1K monthly visitors and ranks #329,280 globally. The website has a bounce rate of 41% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 1:16 on the site.
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