In a digital world obsessed with visibility, egton.net operates in the shadows. With a $9.4M revenue and 72 employees, this health tech company has deliberately engineered a digital footprint so minimal it's almost invisible. This isn't a failure of strategy—it's the strategy itself.

"The most successful B2B health companies aren't found on Google—they're found in hospital procurement meetings and government contracts."

The most telling data point isn't what's present—it's what's missing. Zero detected technologies means they're either using custom-built solutions (unlikely at this scale) or their infrastructure is completely behind enterprise firewalls. For a health company, this makes perfect sense: patient data security, HIPAA compliance, and enterprise integrations all require private, secure environments that don't expose themselves to web crawlers.

• Enterprise-first model: Selling to institutions, not individuals
• Security-by-obscurity: No public attack surface for hackers
• Sales-led growth: Relationships over algorithms
• Regulatory moat: Health tech requires trust, not traffic