electro-sensors.com
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Electro-Sensors: The Industrial IoT Dark Horse
A $7.5M revenue, 36-person team quietly dominating industrial hazard monitoring
In a world obsessed with AI and cloud-native startups, Electro-Sensors operates in the gritty, high-stakes reality of industrial safety—where a failed speed switch doesn't mean a bug report, it means a catastrophic belt press failure. This isn't a Silicon Valley darling; it's a precision instrument for the factory floor.
"Their website looks like a relic, but their sensors are in the heart of global infrastructure—this is B2B engineering, not B2C marketing."
The Unsexy Billion-Dollar Problem
Electro-Sensors solves a problem most tech companies ignore: industrial machinery failure. Their rugged speed switches and hazard monitoring systems protect everything from mining operations to wastewater treatment plants. With 36 employees generating $7.5M in revenue, they're pulling in over $200K per employee—efficient, lean, and deeply embedded in critical infrastructure.
The Traffic Paradox
5,490 monthly visits with 51% organic traffic reveals a fascinating truth: they're not spending heavily on ads. Their top keyword is 'electro sensor m100t' (200 monthly searches)—a hyper-specific product query. This isn't a volume play; it's a precision-targeted industrial audience that knows exactly what they need and comes directly to the source.
The tech stack tells its own story: jQuery, Bootstrap, and PHP—no React, no Vue, no trendy frameworks. This isn't a website built for conversion optimization; it's a functional portal for engineers and procurement managers. The absence of modern frameworks isn't a weakness—it's a statement of priorities: functionality over flash, reliability over redesign cycles.
- Product-market fit in industrial IoT before it was a buzzword
- Direct-to-engineer sales model bypassing enterprise software overhead
- Niche dominance in hazard monitoring systems
- Lean operations with 1.2M revenue per employee
The Quiet Giant of Industrial Safety
While startups chase AI hype, Electro-Sensors builds the physical infrastructure that keeps factories running. In a world of software eating everything, there's still a premium on hardware that doesn't crash.
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About electro-sensors.com
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Technology Stack
electro-sensors.com uses 9 technologies across their website including Font Awesome, PHP, DoubleClick Floodlight, Google Ads, and more.
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Font Awesome
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PHP
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DoubleClick Floodlight, Google Ads
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Bootstrap
Traffic & Audience
electro-sensors.com receives approximately 5.5K monthly visitors and ranks #3,608,356 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:20 on the site.
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