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Eliq: The Energy Data Platform That Gets It
A $8.6M ARR company proving utilities need better customer data
While most energy tech focuses on infrastructure, Eliq bets on the human element. They've built a platform that turns raw utility data into actionable customer insights, proving that when users understand their consumption, retention follows.
"Eliq isn't selling dashboards—they're selling stickiness for utilities that face 20%+ churn rates."
The Engagement Engine
Eliq's platform transforms passive utility customers into engaged energy managers. By combining customer insights with operational intelligence, they help utilities reduce churn while growing revenue—turning the traditional utility-customer relationship upside down. The 68-person team has cracked the code on making energy data actually useful for everyday people.
The Traffic Paradox
With only 2,766 monthly visits, Eliq's traffic seems modest—until you see the quality. 34% organic and 34% direct suggests a highly targeted B2B motion. The top keyword isn't even their brand: 'santander login' dominates, hinting at either a strategic partnership or a fascinating SEO story. This isn't a traffic play; it's a precision strike on enterprise utilities.
The tech stack tells a story of modern B2B SaaS: Tailwind CSS, Bootstrap, jQuery, and analytics everywhere. But the real signal is in the leadership—founders like Håkan Ludvigson and Olof Hartelius aren't just building software; they're reimagining how utilities interact with customers. The absence of public funding data suggests they're either bootstrapped or quietly well-funded, both good signs for long-term stability.
- B2B energy data platform with $8.6M ARR and 68 employees
- Dual traffic strategy: 34% organic + 34% direct signals enterprise focus
- Top keyword 'santander login' suggests banking-utility partnership plays
- Founders from Sweden's tech scene bring deep energy sector expertise
The Energy Data Play Is Just Getting Started
Eliq proves that in the energy transition, customer intelligence beats infrastructure every time
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Home - Eliq
Energy data platform for utilities combining customer insights and operational intelligence to improve service, reduce churn, and grow revenue.
Turn energy data into better service and stronger customer relationships
A platform for utilities to engage households with personalised energy insights and give internal teams the visibility to reduce churn and unlock new revenue.
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About eliq.io
Energy data platform for utilities combining customer insights and operational intelligence to improve service, reduce churn, and grow revenue.
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Technology Stack
eliq.io uses 17 technologies across their website including Google Fonts, PHP, Contentful, WordPress, and more.
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PHP
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Traffic & Audience
eliq.io receives approximately 2.8K monthly visitors and ranks #5,142,325 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 1:23 on the site.
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