elonroad.com
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Elonroad: The Electric Road Gamble
A $9M bet on charging vehicles while driving, not just while parked
While the world debates battery range and charging speeds, Elonroad is quietly laying down conductive strips that could make range anxiety obsolete. This Swedish startup isn't building better batteries—they're building electric roads.
"Elonroad isn't solving the charging problem—they're eliminating the need to stop and charge entirely."
The Infrastructure Play
With just 2,027 monthly visits and a global rank of #8.7M, Elonroad's web presence is negligible. But that's irrelevant. Their game is B2G and B2B infrastructure, not DTC. The real metric is their 46-person engineering team building conductive charging systems that work with any vehicle—no proprietary ports, no battery swapping, just pure physics.
The Team Behind the Vision
Led by CTO & Founder Dan Zethraeus, the team includes Anton Torstensson (VP Business Development) and Mikael Henning (Development Lead). This isn't a consumer app—it's deep hardware engineering. The mechanical engineers on staff suggest they're solving real-world durability challenges, not just PowerPoints.
The tech stack reveals a modern web presence (Next.js, Tailwind CSS) but the real story is in their approach: vehicle-agnostic conductive charging. While competitors push wireless inductive charging (expensive, inefficient), Elonroad is betting on direct contact. It's less elegant but potentially more scalable.
- Dynamic conductive charging: charge while driving at highway speeds
- Vehicle agnostic: works with any EV that has conductive charging capability
- Dual mode: charges both while driving and while parked
- Sweden-based: likely targeting EU infrastructure grants and partnerships
The High-Stakes Infrastructure Bet
Elonroad is playing a long game where web metrics don't matter—only road contracts do. The question isn't whether it works, but whether governments will pay to pave roads with conductive strips.
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Elonroad
Elonroad charging solutions allow for vehicle agnostic conductive charging, providing freedom and flexibility by charging while driving or parked.
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About elonroad.com
Elonroad charging solutions allow for vehicle agnostic conductive charging, providing freedom and flexibility by charging while driving or parked.
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Technology Stack
elonroad.com uses 13 technologies across their website including Font Awesome, Storyblok, Cookiebot, and more.
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Font Awesome
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Storyblok
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Cookiebot
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Google Tag Manager, Google Analytics
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Traffic & Audience
elonroad.com receives approximately 2.0K monthly visitors and ranks #8,766,601 globally. The website has a bounce rate of 39% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 0:08 on the site.
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