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Emerse: The Underdog Programmatic Agency
A 29-person team challenging the giants with quality-first advertising
In a programmatic landscape dominated by behemoths, Emerse operates quietly from Sweden, proving that specialized focus beats scale. With just 29 employees and $2.8M in revenue, they're not playing the volume game—they're playing the precision game.
"Quality assurance isn't a feature—it's the entire value proposition. In programmatic advertising, that's radical."
The Niche That Works
Emerse targets the gaming industry specifically, a sector drowning in ad fraud and wasted spend. Their 29-person team isn't trying to serve everyone—they're solving one vertical's problems with surgical precision. When your entire market is gamers, you understand viewability, brand safety, and player attention spans intimately.
The Traffic Paradox
With only 1,813 monthly visits and a global rank of #7.7M, Emerse's web presence is minimal. But here's the twist: 42% of their traffic is direct, and 33% comes from organic search. This isn't a company chasing clicks—it's a company building relationships. Their search volume for 'emerse' (1,010 monthly) dwarfs their actual site traffic, suggesting a high-intent, low-volume client acquisition model.
The tech stack reveals their priorities: jQuery, Bootstrap, and Google Analytics suggest a pragmatic, cost-conscious approach. They're not burning cash on bleeding-edge frameworks—they're building reliable tools for advertisers who need results, not buzzwords. The presence of Prebid and Header Bidding keywords (4,900 and 2,520 monthly searches respectively) shows they're targeting technical buyers who understand the programmatic stack.
- Specialization over scale: Gaming industry focus creates deep vertical expertise
- Quality-first model: Lower costs through precision, not volume
- High-touch client acquisition: 42% direct traffic signals strong referrals and repeat business
- Technical credibility: Prebid and header bidding expertise attracts sophisticated buyers
The Quiet Giant Strategy
Emerse proves that in programmatic advertising, being small and specialized beats being big and generic. Their $2.8M revenue from 29 people suggests margins most agencies dream of. For founders and investors: sometimes the best businesses are the ones you've never heard of.
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Programmatic Advertising Agency - Banner and Video Advertising | Emerse
The programmatic advertising agency focusing on quality assurance, lower costs and better results. We offer services for banner advertising, video advertising, out-of-home and CTV.
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About emerse.com
The programmatic advertising agency focusing on quality assurance, lower costs and better results. We offer services for banner advertising, video advertising, out-of-home and CTV.
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Technology Stack
emerse.com uses 21 technologies across their website including Font Awesome, HSTS, Sentry, and more.
Fonts
Font Awesome
Security
HSTS
Error Tracking
Sentry
CMS
Wix
Email Marketing
Klaviyo
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Facebook Pixel
Traffic & Audience
emerse.com receives approximately 1.8K monthly visitors and ranks #7,776,754 globally. The website has a bounce rate of 50% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 0:52 on the site.
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