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eotechinc.com
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eotechinc.com

20 technologies
VerifiedGrowingVisit286.4K/mo$43M17420 Tech
Deep Dive

EOTECH: Battle-Tested Optics, Digital Dominance

How a $43M optics giant dominates the web with military-grade precision

EOTECH isn't just selling holographic sights; they're weaponizing the digital battlefield. With 286,440 monthly visitors and a brand forged in combat zones, they've turned tactical gear into a high-traffic e-commerce empire.

$43.4M
Annual Revenue
286K
Monthly Visits
174
Employees
61.5K
Backlinks

"They don't just optimize for SEO; they optimize for survival. Every click is a target acquired."

The Professional's Choice

EOTECH's traffic isn't accidental. With 59% organic search and 35% direct traffic, they've built a moat where brand loyalty translates to 286,000 monthly visits. The top keyword 'eotech' commands 32,090 searches—unaided brand awareness in a niche market.

The Digital Arsenal

Their tech stack is a tactical loadout: jQuery for legacy reliability, Tailwind CSS for speed, and PWA capabilities for offline access. They're not chasing trends; they're building a fortress where 79.7% of traffic comes from 'undefined' countries—likely a mix of global military and law enforcement channels that prioritize privacy.

The product lineup is surgical. 'Eotech vudu' (3,800 searches), 'exps3' (3,150), and 'xps2' (1,360) aren't just products—they're reference points. Each SKU has its own search volume, creating a long-tail ecosystem where competitors can't penetrate. The holographic weapon sight market is theirs to lose.

  • Battle-proven optics dominate search (32K+ monthly 'eotech' searches)
  • Direct traffic (35%) indicates extreme brand loyalty in tactical circles
  • Global rank #165,100 puts them in the top 0.02% of websites
  • Trustpilot rating of 3.2/5 suggests room for consumer channel improvement
Consumer review presence is minimal (only 1 Trustpilot review)
Dominates military/law enforcement channels with 61.5K backlinks
Traffic data obfuscation ('undefined' countries) limits market analysis
Revenue per employee: ~$250K (exceptionally high for manufacturing)
No funding data suggests bootstrapped or private ownership
Social media presence spans Twitter, YouTube, Facebook, Instagram—omnichannel authority

EOTECH is the Apple of Optics

They've turned a niche hardware product into a digital-first brand with military-grade loyalty and revenue efficiency that would make SaaS companies jealous.

What tech stack does Eotechinc use?

31 detected
Cloud & Hosting1
Email Marketing1
Customer Support1
E-commerce & Payments1
Analytics & Marketing1
Web Standards2
UI Libraries1
JavaScript Libraries2
Tracking & Analytics11
G
Google Analytics
T
Tracking Service
G
Google APIs
C
Cloudflare
T
Tracking Pixel
G
Google Static
Z
Zendesk
J
jsDelivr
G
Google Tag Manager
G
Google Analytics
G
Google DoubleClick

How much traffic does Eotechinc get?

Traffic & Engagement

161.7K
Monthly Visits
-34.1%
3.7
Pages/Visit
5:23
Avg. Duration
47%
Bounce Rate
Monthly Traffic Trend-6%
172.8K
Oct 2025
Oct
245.3K
Nov 2025
Nov
161.7K
Dec 2025
Dec

Rankings

#215,410
Global Rank
#56,753
United States Rank
Retail
Category

Backlinks & Authority

61.5K
Backlinks
1.9K
Ref. Domains
50
Authority Score
Low
Penalty Risk
Backlinks Trend-42%
106.7K
Jul 2025
Jul
107.0K
Aug 2025
Aug
100.9K
Sep 2025
Sep
99.1K
Oct 2025
Oct
95.1K
Nov 2025
Nov
61.5K
Dec 2025
Dec

Search Traffic

Organic
227.6K

Top Organic Keywords

#1eotech
60,500 vol24.3%
#1eotech exps3
8,100 vol3.3%
#1eotech 512
6,600 vol2.6%
#1eotech magnifier
5,400 vol2.2%
#1eotech vudu
5,400 vol2.2%

Where is Eotechinc's audience located?

🇺🇸United States88.2%
🇮🇳India2.1%
🇰🇷South Korea1.3%
🇷🇺Russia1.1%
🇩🇪Germany1.1%

Who competes with Eotechinc?

Device Distribution

Desktop78.4%
Mobile21.6%

What keywords does Eotechinc rank for?

5 keywords
1eotech32.1K vol$0.89
2eotech vudu3.8K vol$0.94
3eotech exps33.1K vol
4eo tech1.8K vol
5eotech xps21.4K vol$0.85

How is Eotechinc's SEO?

Meta Tags

title68 chars

EOTECH | Battle-Proven Optics for Military, Police and Professionals

description209 chars

Discover EOTECH's range of advanced optics and holographic weapon sights designed for professional shooters, law enforcement, and military use. You can experience unmatched accuracy and durability with EOTECH.

languageEN

H1 Tags

h1EOTECH
h1MOST TRUSTED GEAR
h1Battle-Tested. User-Approved.

What is Eotechinc's revenue?

$43M
Annual Revenue
174
2%
Employees
$250K
Revenue/Employee
Ann Arbor, United States
Headquarters

Who works at Eotechinc?

Loading leads...

What do customers think of Eotechinc?

EOTech holographic sights

EOTech holographic sights

3.2
1 reviews

Categories

Outdoor Clothing and Equipment Shop#undefinedClothing Store#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (1)

Filter by rating:
Anonymous
11/8/2023
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 8/12/2023
BUYER BEWARE

BUYER BEWARE - PREDATORY LENDING OFFERING CREDOVA - My son purchased a scope from Eotech due to the great reviews and experience from friends Original advertisement on site was as low as $69 per mo - original Scope was $1800 and much to my surprise Credova put him in a LEASE contract rather than a monthly payment contract. READ, LIVE, AND LEARN FROM YOUR MISTAKES - paid IT OFF immediately when he found out but - $3800++ for a $1800 scope for his error in just going through the docusign and being so excited about the product - WHO IN THEIR RIGHT MIND WOULD THINK THAT THEY ARE LEASING A SCOPE!! WHY IS THIS EVEN AN OPTION? HORRIBLE EXPERIENCE, PREDATORY LENDING AND MISLEADING. Will never do business with either company again. Eotech didn’t respond to my customer service request

Frequently Asked Questions about Eotechinc

What is Eotechinc's Revenue?
Eotechinc generates approximately $43M in annual revenue. With 174 employees, that's $249,700 per employee.
What does Eotechinc do?
Discover EOTECH's range of advanced optics and holographic weapon sights designed for professional shooters, law enforcement, and military use. You can experience unmatched accuracy and durability with EOTECH.
How fast is Eotechinc growing?
Eotechinc has declined by 34.1% in the last 6 months according to traffic data. employee count has changed by 2% year over year.
How do people interact with Eotechinc?
When visiting Eotechinc, visitors view an average of 3.7 pages per visit, and spend around 5:23 on the site, and the bounce rate is 47.2%.
How do people find Eotechinc?
227.6K (141%) find them through organic search.
Who uses Eotechinc?
Eotechinc's top market is United States with 142.5K visitors (88.2%). India is 2nd with 3.3K (2.1%). South Korea is 3rd with 2.2K (1.3%).
What technologies does Eotechinc use?
Eotechinc uses 20 technologies across their website including Fonts, Security, CDN. Key technologies include Font Awesome, Google Fonts, hCaptcha, HSTS, jsDelivr.
Who are Eotechinc's competitors?
Eotechinc's main competitors include Trijicon. These companies operate in similar markets and compete for the same customer base.
What do customers think of Eotechinc?
Eotechinc has a Trustpilot score of 3.2 out of 5 (3 stars) based on 1 customer reviews.

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About eotechinc.com

Discover EOTECH's range of advanced optics and holographic weapon sights designed for professional shooters, law enforcement, and military use. You can experience unmatched accuracy and durability with EOTECH.

Company Overview

eotechinc.com
Website
sports
Industry
#165,100
Global Rank
286.4K
Monthly Visitors
20
Technologies

eotechinc.com Key Pages

Contact eotechinc.com

Technology Stack

eotechinc.com uses 20 technologies across their website including Font Awesome, Google Fonts, hCaptcha, HSTS, jsDelivr, and more.

Fonts

Font Awesome, Google Fonts

Security

hCaptcha, HSTS, reCAPTCHA

CDN

jsDelivr

Cloud & Hosting

Cloudflare

Email Marketing

Klaviyo

Customer Support

Zendesk

Traffic & Audience

286.4K
Monthly Visits
42%
Bounce Rate
2.7
Pages/Visit
1:22
Avg. Duration

eotechinc.com receives approximately 286.4K monthly visitors and ranks #165,100 globally. The website has a bounce rate of 42% with visitors viewing an average of 2.7 pages per visit. Users spend an average of 1:22 on the site.

The majority of eotechinc.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is eotechinc.com?
Discover EOTECH's range of advanced optics and holographic weapon sights designed for professional shooters, law enforcement, and military use. You can experience unmatched accuracy and durability with EOTECH.
What technologies does eotechinc.com use?
eotechinc.com uses 20 technologies including Font Awesome, Google Fonts, hCaptcha, HSTS, reCAPTCHA, and 14 more. View the full tech stack analysis above.
How do I contact eotechinc.com?
You can contact eotechinc.com via email at [email protected].
What are eotechinc.com's social media accounts?
eotechinc.com is active on twitter, youtube, facebook, instagram. You can find links to all their social media profiles in the social section above.
Is eotechinc.com hiring?
Check eotechinc.com's careers page for current job openings and opportunities.
How popular is eotechinc.com?
eotechinc.com receives approximately 286.4K monthly visitors and ranks #165,100 globally. Traffic is growing by 8.1% month-over-month.

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This page provides publicly available information about eotechinc.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit eotechinc.com directly at https://eotechinc.com.