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eQ8: The AI-Powered Crystal Ball for Workforce Planning
Why this tiny SaaS startup is betting big on predictive modeling for HR's biggest headache
In a world where 73% of HR leaders admit their workforce planning is broken, eQ8 isn't just offering another spreadsheet—they're building a predictive engine. With just 26 employees and $1.9M in revenue, this boutique SaaS is tackling one of enterprise's most expensive blind spots: what your workforce actually needs in 3-5 years.
""Most workforce planning is glorified guesswork. eQ8 turns it into data science.""
The Founder-Led Edge
Co-CEOs Chris Hare and Alicia Roach aren't HR theorists—they're operators who lived through workforce planning hell. The fact they split leadership duties (rare in startups) signals a deliberate, balanced approach. Their 26-person team isn't scaling headcount recklessly; they're scaling product value. This is a company that eats its own dog food—modeling its own workforce growth with the same tools it sells.
The Traffic Paradox
Here's the anomaly: eQ8 ranks #4.9M globally with just 3,531 monthly visits, yet 39% of traffic is direct. That's not a typo—nearly 40% of visitors type 'eq8.ai' directly. For a company this small, that's not just brand recall; it's proof of word-of-mouth in a niche where referrals are currency. Their top keyword? 'eq8' itself (670 monthly searches). They've become a category of one.
The real magic happens in their tech stack. They're not over-engineering—jQuery, Tailwind, Bootstrap—pragmatic choices for a lean team. But the presence of Hotjar and Google Analytics suggests they're obsessively measuring user behavior. This isn't a company throwing features at the wall; they're surgical about what drives engagement. The lack of a heavy React/Vue framework tells me they prioritize speed and simplicity over tech vanity.
- Zero VC funding disclosed—likely bootstrapped or early-stage angel-backed
- 40% direct traffic indicates strong referral engine in enterprise circles
- Top organic keyword is educational ('importance of SWP'), not transactional
- LinkedIn presence suggests B2B focus, not SMB play
The Quiet Contender
eQ8 isn't chasing unicorn valuations—it's building a defensible moat in strategic workforce planning. With $1.9M revenue from 26 employees, they're already profitable. The question isn't whether they'll scale; it's whether enterprise buyers will wake up to workforce planning as a strategic imperative before competitors catch on.
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eQ8 | Dynamic Scenario Modeling for Strategic Workforce Planning
eQ8 is the only dedicated end-to-end SaaS platform for strategic workforce planning. Model, predict and prepare your workforce for every possible future by understanding the size and shape of the workforce you need in three to five years and create an actionable plan to get there.
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About eq8.ai
eQ8 is the only dedicated end-to-end SaaS platform for strategic workforce planning. Model, predict and prepare your workforce for every possible future by understanding the size and shape of the workforce you need in three to five years and create an actionable plan to get there.
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eq8.ai uses 19 technologies across their website including Google Fonts, HSTS, Contentful, and more.
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eq8.ai receives approximately 3.5K monthly visitors and ranks #4,925,590 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:09 on the site.
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