equal-plus.com
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The Quiet Consultancy Scaling Big
How 19 people are building a $1.7M tech empire without the hype
In a world obsessed with unicorn valuations and viral growth, Equal-Plus is playing a different game entirely. With just 19 employees and zero VC funding, this boutique tech consultancy is quietly generating $1.7M in revenue while flying completely under the radar.
"They're not chasing scale—they're building a precision machine where every employee generates nearly $90K in revenue."
The Human Capital Multiplier
Equal-Plus has achieved what most tech consultancies dream of: extreme efficiency. With 19 employees generating $1.7M, they're operating at a revenue-per-employee ratio of $89,473. This isn't accidental—it's a deliberate strategy of high-value, specialized consulting rather than body-shop staffing. Their LinkedIn presence suggests a focus on SAP supply chain and business transformation, targeting enterprise clients who pay premium rates for specialized expertise.
The Organic Growth Engine
Here's what's fascinating: 67% of their traffic comes directly to their domain. This isn't SEO gaming or paid ads—it's word-of-mouth and repeat business. Only 15% comes from organic search, and the top keyword driving traffic is 'equals careers' with 210 monthly searches. This pattern reveals a mature, referral-driven business where clients seek them out specifically, not stumble upon them through Google.
Their tech stack tells a story of pragmatism over flash. WordPress with Tailwind CSS and Bootstrap suggests they're focused on content and functionality rather than building custom solutions. The presence of jQuery in 2024 is telling—it's not about cutting-edge frameworks, it's about maintaining what works for their clients. This is a consultancy that prioritizes delivery over buzzwords.
- Extreme revenue efficiency: $89K per employee vs industry average of $120-150K
- Referral-driven growth: 67% direct traffic indicates strong client retention
- Specialized positioning: SAP supply chain focus in a crowded market
- Bootstrapped mindset: No funding rounds, no valuation pressure
The Anti-Startup Success Story
Equal-Plus proves that in tech services, boring is often better than brilliant. They're not disrupting—they're delivering, one enterprise client at a time.
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About equal-plus.com
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Technology Stack
equal-plus.com uses 12 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
Fonts
Font Awesome, Google Fonts
Programming Languages
PHP
CMS
WordPress
E-commerce & Payments
WooCommerce
Performance
Lazy Loading
Web Standards
RSS
Traffic & Audience
equal-plus.com receives approximately 424 monthly visitors. The website has a bounce rate of 37% with visitors viewing an average of 2.3 pages per visit. Users spend an average of 0:50 on the site.
The majority of equal-plus.com's traffic comes from .
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