ersecurityconsulting.com
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The Invisible Security Giant
How a $43M South Florida security firm operates with zero web traffic
In an era where every B2B company fights for digital dominance, ER Security Consulting has achieved the impossible: generating $43.4M in revenue while maintaining literally zero measurable web traffic. This isn't a startup failure—it's a masterclass in offline business dominance.
"ERSC proves that in security, trust isn't built online—it's built through relationships and reputation."
The Offline Empire
While SaaS companies obsess over CAC and SEO, ER Security Consulting has built a $43M business through traditional channels. Their 227-person team serves South Florida businesses entirely through referrals, local relationships, and word-of-mouth. The website exists as a digital business card, not a lead generation engine—a strategy that would terrify most modern founders but works flawlessly in the security industry.
Niche Domination Strategy
ERSC doesn't try to be everything to everyone. They focus exclusively on South Florida businesses, offering three core services: advanced surveillance, access control, and video evidence recovery. This geographic and service-line concentration creates deep local expertise that national competitors can't replicate. Their LinkedIn presence is minimal, and their Facebook page serves as a community bulletin board rather than a marketing tool.
The tech stack reveals a telling story: jQuery, Bootstrap, and basic Google Analytics. No sophisticated marketing automation, no conversion funnels, no A/B testing. The site is built for functionality, not optimization. This isn't a technical debt issue—it's a strategic choice. When your business depends on trust rather than clicks, a simple, secure website that loads quickly and displays contact information is all you need.
- Revenue model: Traditional security services (not SaaS)
- Growth engine: Referrals and local reputation
- Digital strategy: Presence, not optimization
- Competitive moat: Deep South Florida relationships
The Anti-Playbook
ERSC challenges the venture-backed growth model, proving that in B2B security, relationships and reputation still trump algorithms and automation.
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ER Security Consulting | Your Trusted Security Services
ERSC helps South Florida businesses stay secure with advanced surveillance, access control, and video evidence recovery services in Miami.
ER Security Consulting
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About ersecurityconsulting.com
ERSC helps South Florida businesses stay secure with advanced surveillance, access control, and video evidence recovery services in Miami.
Company Overview
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Technology Stack
ersecurityconsulting.com uses 15 technologies across their website including Font Awesome, Google Fonts, PHP, WordPress, and more.
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Font Awesome, Google Fonts
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PHP
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WordPress
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Cloudflare
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WooCommerce
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Traffic & Audience
ersecurityconsulting.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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